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Modern CMOs: Bridging Creativity with Commercial Acumen

N2Growth Blog

It presents a fine line where, on the one hand, the CMO must unleash the power of creative minds to develop innovative strategies that can distinguish the brand. On the other hand, they should also possess the commercial acumen to ensure these groundbreaking ideas translate into feasible business plans.

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Leadership Lessons from the Banking Upheaval

Great Leadership By Dan

By making it clear that the business is open to new ideas, leaders can help create a culture that stimulates them. Even if it’s within the confines of their existing business model, being open-minded can open the door to useful innovation for banks. Finance should by definition be a risk-averse business.

Banking 251
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How Dumb Is Your Business?

N2Growth Blog

While a business cannot scale without growth, a business can grow without being scalable. If your business model requires implicit customer growth your business might grow for a time period certain, but it isn’t scalable. Even their advertising model is simplistically brilliant.

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The Downside of Best Practices | N2Growth Blog

N2Growth Blog

Does the company purchase an off-the-shelf solution, utilize an ASP (Application Service Provider) solution or embark upon developing a custom application? Oh, and what about development methodology? Therefor by definition it is not unique or likely to generate any competitive advantage. What say you?

Blog 334
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How to Prepare Yourself for the Executive Chair

Strategy Driven

Create a competitive advantage, set the right tone, make effective decisions, keep talent inside your doors, and establish credibility-all while navigating unfamiliar and turbulent waters. Address the nuts and bolts of business too. If you don’t understand finance and accounting, enroll in a course immediately.

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Creating a Future for (American) Cleantech

Harvard Business Review

American efforts to jumpstart the development of a cleantech economy have not been wildly successful to date. Making big bets on emerging technologies and uncertain markets is never a straightforward proposition; doing so in direct competition with much bigger and more sustained Chinese bets is downright suicidal.

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How to Make Sustainability Every Employee’s Responsibility

Harvard Business Review

” You aren’t alone; while most organizations talk the talk of sustainability — doing things like integrating environmental and societal concerns into their business models — very few walk the walk. When all employees and stakeholders use the sustainability lens to make decisions, a new business model takes root.