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Transforming Commerce: Chief Commercial Officer Search

N2Growth Blog

This position is often seen as the linchpin of a company’s commercial strategy, controlling marketing, sales, and customer service efforts to achieve optimal success. In addition, the CCO manages and implements strategies to drive revenue growth, break into new market segments, and foster customer engagement.

Trends 293
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Ethical Business Practices That Benefit You

Strategy Driven

Ethical business practices can be defined as a set of principles and behaviors that influence how a company conducts itself in relation to daily operations, interactions with others, and decision-making policies. Similarly, a key driver for customer loyalty is ethical practices.

Ethics 112
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When to Restructure | N2Growth Blog

N2Growth Blog

Following are five representative tips that will help you recognize the need for a reengineering initiative: Unusual declines in revenue, margin, market-share, customer loyalty, or brand equity. As a CEO of any company, it's your responsibility to make the tough calls, and not let fear immobilize good decisions.

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Leadership & Loyalty | N2Growth Blog

N2Growth Blog

Revolving Door : If you either can’t attract or retain tier-one talent, you are not an effective leader who has earned the respect and loyalty of your team…In fact, upon closer examination you’ll find that you probably don’t have a team. I hope this helps Frode. I Think Not. mikemyatt: RT @janemyatt Their sacrifice.

Loyalty 399
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Top Ten Pitfalls to Avoid When Going Social in the Business World.

Strategy Driven

StrategyDriven effective executives, efficient employees Home About The StrategyDriven Organization Our Company Our Contributors Karen K. However, thousands of companies are rushing headlong into the profile-creating, news-tweeting, blog-posting frenzy…only to find that their valiant efforts are not getting the results they had hoped.

Media 50
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Understanding Customers Is Everyone's Job

Harvard Business Review

Creating products and services for market segments of one (" mass customization ") isn''t easy. The only way it can happen: marketing, IT, operations, and human resources functions must collaborate in unprecedented ways. But the insights won''t be useful unless companies change core business processes and employee behavior.

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The Comprehensive Business Case for Sustainability

Harvard Business Review

Yet executives are often reluctant to place sustainability core to their company’s business strategy in the mistaken belief that the costs outweigh the benefits. We exclude companies with a traditional CSR program that supports employee volunteering in the community – this does not by itself qualify as sustainability.