In the CEO Afterlife

OCTOBER 17, 2011

by John • October 17, 2011 • Branding , Human Resources , Leadership , Marketing , Strategy • 3 Comments. Never in the history of marketing has there been so much talk about branding. The conversation in the 2011 branding world is well beyond product and service brand discussion by marketers and ad agencies.

Brand 168

Brand CEO Stage-Gate SWOT 168

N2Growth Blog

FEBRUARY 4, 2015

Global Practice Chair, Strategy N2Growth. Much more than your typical SWOT analysis is needed here to get it right. It will help your strategy process to be capable of rapid adaptation in response to unexpected and unpredicted changes, competitors, market opportunities, and customer expectations. #5. By Mark Hefner.

Process 150

Process Agility Competitive Advantage Strategy 150

CO2

JANUARY 2, 2011

These are: Customer Segments – An organization serves one or several customer segments. Process : This business model design has 5 phases; Mobilize, Understand, Design, Implement and Manage. This final chapter puts it all together. Technology and its role in travel 2.0

Business Model 141

Business Model Executive Coaching Execution Blog 141

Harvard Business Review

JANUARY 19, 2012

A lot of our most cherished tools — five-forces analysis, the BCG portfolio matrix, and even SWOT analysis — rest on this assumption. Among the paradoxes they observe is that market segments in many industries are fragmenting, even as global firms require increasingly large markets to drive growth and profitability.

Analysis 15

Analysis Industry SWOT Market Segmentation 15

Harvard Business Review

OCTOBER 6, 2014

In health care, these tools are changing the way doctors identify people at risk of developing certain diseases; in fashion, they crunch purchasing data to anticipate trends; sales and marketing experts use them to tailor ad campaigns. The definition of a market, customer, partner, or even competitor is now a moving target.

Strategy 11

Strategy Scenario Planning Scientific Management Supply Chain 11

Harvard Business Review

OCTOBER 6, 2014

In health care, these tools are changing the way doctors identify people at risk of developing certain diseases; in fashion, they crunch purchasing data to anticipate trends; sales and marketing experts use them to tailor ad campaigns. The definition of a market, customer, partner, or even competitor is now a moving target.

Strategy 8

Strategy Scenario Planning Scientific Management Supply Chain 8

Harvard Business Review

JUNE 5, 2015

Did the handy financial-accounting box keep you from noticing that I’d said nothing about the company’s market position, customer preferences, cost struc­ture, and much more? You can get an extra kick out of SWOT (strengths, weaknesses, opportu­nities, and threats) analysis. The company is Enron.

Due Diligence 8

Due Diligence SWOT Agility Price 8