Engaging Leader

FEBRUARY 18, 2014

For decades, video games had demonstrated phenomenal power in engaging the focus of people of all ages. Now, businesses were using gamification, which we define as game-inspired tactics to engage people, often with similarly powerful results. However, the […].

McClelland 159

McClelland Arkes Business Objectives Maslow 159

Lead Change Blog

APRIL 6, 2021

Chris Edmonds of The Purposeful Culture Group provided Culture Leadership Charge (Video): Build a Good Comes First Work Culture. Learn how leaders can establish an environment where all employees feel included and value-added so that team members can bring their best selves to accomplishing business objectives.

Leadership Development 267

Leadership Development Development Leadership Ethics 267

Strategy Driven

SEPTEMBER 22, 2021

Leadership is a significant part of any business, and it’s highly recommended to get the right executive team to hold the fort. A strong executive team is supposed to make decisions to steer business objectives, and that starts with your hiring decisions. Where necessary, you can run promos to build up excitement.

Finance 84

Finance Long-term Banking Restructuring 84

Experience to Lead

SEPTEMBER 28, 2023

Using a combination of feedback tools, performance metrics and data analytics, ensures training investments are aligned and support business objectives. You can do this by using supplemental visual aids like graphics, diagrams and videos, reflection worksheets or deep immersive experiences.

Metrics 52

Metrics Training Benchmarking ROI 52

Harvard Business Review

DECEMBER 6, 2013

Make sure your guidelines align to business objectives. Bringing distributed groups up to speed with digital strategy puts you in the guidelines business. It’s easy to limit these guidelines to a general digital/mobile/social/video 101 that offers widely applicable, useful advice. The second is dedicated training.

Guidelines 8

Guidelines Team KPI Business Objectives 8

Harvard Business Review

APRIL 27, 2011

It could be a comment, a "like," uploading a photo or video or passing content onto their networks. Similarly, "linked" content is content that is linked to our brand strategies and our business objectives. So, in addition to "consumer impressions," we are increasingly tracking "consumer expressions."

Marketing 18

Marketing Content Brand Metrics 18

Harvard Business Review

AUGUST 15, 2016

When the big video streaming service surveyed customers who renewed subscriptions, it discovered, paradoxically, that some customers stayed with Hulu even when they didn’t necessarily have a positive perception of the brand overall. Emma Seppala and Kim Cameron. Which needle do you want to move?

Survey 8

Survey Retail System Automotive 8