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The 5-point plan to build a fantastic reputation

CEO Insider

And with Harvard Business Review citing 70-80 percent of a firm’s market value coming from intangible assets such as brand equity, intellectual capital, and goodwill, it’s vitally important for all CEOs to proactively manage their reputation given […].

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Retain Your Top Performers

Marshall Goldsmith

The “intellectual capital” brought in by high-knowledge employees will be a major, if not the primary, competitive advantage. Leaders can no longer afford to let the vagaries of the job market determine who leaves and who stays. Retaining High-Impact Performers . Employee Engagement Leadership'

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The Global Innovation 1000 (2011): Why Culture is Key

First Friday Book Synopsis

Tom Stewart is Booz & Company’s Chief Marketing & Knowledge Officer. In a recent email update, he asks several intriguing questions: Are there CEOs anywhere in the world who want their companies to become less innovative? Is anyone calling on employees to do a better job of thinking inside the box?

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CEOs Need Hard Data on Customer Loyalty

Harvard Business Review

Three-quarters of the world's CEOs say more emphasis should be placed on measuring the value of non-financial assets such as intellectual capital and customer relationships. But let's give our financial colleagues credit for acknowledging the fundamental imbalance that the CEOs are referring to.

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Why Leaders Are Still So Hesitant to Invest in New Business Models

Harvard Business Review

Consider the dramatic shift in the types of assets that create market value. According to Ocean Tomo, a consulting firm focused on intellectual capital, physical assets (plant, property, and equipment) made up more than 80% of the market value of the S&P 500 in 1975. How much is changing?

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You Don’t Need to Be a Silicon Valley Startup to Have a Network-Based Strategy

Harvard Business Review

” Publicly, CEOs talk about digital transformation, but privately, they wonder if their efforts will be enough. A platform connects providers and users in a multisided market. Intellectual capital. For most companies intellectual property is something that sits on their balance sheet.

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Developing Global Leaders Is America's Competitive Advantage

Harvard Business Review

As global companies focus their strategies on developed and emerging markets, they require substantial cadres of leaders capable of operating effectively anywhere in the world. As a consequence, five of its CEOs have been non-American-born, including today's CEO, Turkish-born Muhtar Kent.