Harvard Business Review

AUGUST 13, 2014

For the past four years, Accenture has conducted an annual survey of chief marketing officers (CMOs) and chief information officers (CIOs) to understand the state of their collaboration. In that time, weve tracked dramatic changes in attitudes. Thats grown from 11percent last year to 25 percent in 2014.

CIO 8

CIO Chief Information Officer Marketing Survey 8

Harvard Business Review

SEPTEMBER 17, 2012

Or was our product not up-to-snuff versus the competition? There's a natural tendency to assume that the losing salespeople lacked sales prowess that the winner possessed or their product was far inferior in some way. Customers are never 100 percent sure they are purchasing the right product. Was it something I said?

Chief Financial Officer 17

Chief Financial Officer Chief Operating Officer Chief Executive Officer Supply Chain 17

Harvard Business Review

SEPTEMBER 17, 2013

But our recent research has taught us a lot about how management innovations can travel — in this case, from Silicon Valley tech sector companies known for their experimentation and agility in information technology (IT) management to the much older Bay Area companies who are their neighbors. Facebook Inc., Facebook Inc.,

Innovation 8

Innovation CIO Agility Venture Capitalist 8

Harvard Business Review

SEPTEMBER 10, 2015

The result is a lot of innovation programs that can build fantastic concept cars, but have a tough time getting production vehicles onto the road. What would new product development executives or project managers in the R&D lab tell you are the organizational dynamics that ice their best ideas? Start with a survey.

Venture Capitalist 8

Venture Capitalist Company Due Diligence Chief Information Officer 8

Harvard Business Review

JANUARY 19, 2018

Consider Staples, the office-supplies retailer, which had tumbled from being the market leader to being a third of the new leader’s size by 1992. The existing management team had not addressed a range of issues, including required changes to store sizes, the product range, and which geographies the company focused on.

Strategy 8

Strategy Chief Financial Officer Short-term Chief Information Officer 8

Harvard Business Review

AUGUST 29, 2013

Nearly half (49 percent) of CIOs say marketing pulls in technologies without consideration for IT standards. On the IT side, the teams are being asked to manipulate vast reams of data to analyze every product, customer, or transaction and to adopt new technologies for mobile, social media, etc. Develop trust by trusting.

CIO 8

CIO Chief Information Officer Marketing Technology 8

Harvard Business Review

FEBRUARY 18, 2011

I was impressed by the way he was treated there — like a human being, not a product in a factory — and by the staff's approach to delivering bad news. The bad news usually isn't one-dimensional; if a technology is out of date, the processes being used by the workforce are probably outdated too. Enlist a business ally.

System 15

System CEO CIO Chief Information Officer 15

Harvard Business Review

NOVEMBER 2, 2018

Digital startups had begun producing virtual products that ZF did not know how to compete against, and engineers in logistics, operations, and other functions were finding that their traditional approaches couldn’t handle the complex issues they faced. We could not adopt an abstract aim such as “improve production.”

Company 10

Company Automotive Project Chief Information Officer 10

Harvard Business Review

FEBRUARY 9, 2016

The survey gathers perspectives from a small but influential group of executives — chief information officers, chief data officers, and senior business and technology leaders of Fortune 1000 firms. 54% of firms say they have appointed a Chief Data Officer, up from 12% in 2012.

Chief Financial Officer 8

Chief Financial Officer Chief Information Officer Agility Metrics 8