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How To Prepare For Your Next Marketing Event

Strategy Driven

When it comes to getting your business noticed, marketing is essential. This can be done through emails, leaflets, and on social media , but conferences, exhibitions, and trade shows are also important. Sort Your Transport. You just finished reading How To Prepare For Your Next Marketing Event ! Outline Your Goals.

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Top 10 US Cities to Capture Small Business Recovery Act Dollars.

Women on Business

To get started, market your services online with a SEO friendly Website design. Internet Marketig tools such as pay-per-click (PPC), social media marekting can help you represent artists from Cheyenne to China. Governor’s Conference for Women. Cheyenne , WY Wyoming ranks number one in per-capita stimulus funding for the arts.

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Is Your Company Ready for the Rise of Smart Cities?

Harvard Business Review

Companies in multiple industries are already altering their approaches in changing urban markets. The technology and media company Intersection builds on revenue from advertisers to offer cities free “Links” kiosks to expand public Wi-Fi. Weighing the three questions below can help business leaders prepare for this shift.

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The Scale of the Climate Catastrophe Will Depend on What Businesses Do Over the Next Decade

Harvard Business Review

The report’s beginnings trace back to 2009, when the annual UN global climate conference resulted in an agreement that the world should hold warming to 2.0°C Or, even more radical, how can we work together to greatly increase the availability of all public mobility and transport?” °C (3.8°F) Getting to 1.5

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What Airbnb Understands About Customers’ “Jobs to Be Done”

Harvard Business Review

On a recent business trip to London, I surprised the conference organizers by turning down the opportunity to stay at the posh hotel hosting the conference in favor of a rather modest Airbnb flat. Measuring Marketing Insights. In recent years, few companies have captured the media’s attention like Uber.

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Get More from Your Event Spending

Harvard Business Review

Event marketing is currently a very expensive and sloppy process in most firms because the relevant information is fragmented, difficult to assemble, and the “database” is often a pile of business cards. GDP than the air transportation, motion picture, sound-recording, performing arts and spectator sport industries.”

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Why I Appreciate Starbucks

Harvard Business Review

At Starbucks, that has meant contributing both money and time to meet local needs in the communities it serves, promoting sustainable farming communities and ethically sourcing coffee, and packaging and transporting its products with sensitivity to their environmental impact. The first day of the conference was devoted to volunteering.