Strategy Driven

AUGUST 27, 2015

Dale Neef is a technology advisor, and author of Digital Exhaust: What Everyone Should Know About Big Data, Digitization and Digitally Driven Innovation (FT Press). FREE StrategyDriven Trial Membership. Start your FREE trial membership * and receive: FULL ACCESS to StrategyDriven's premium content for 14 days.

CIO 50

CIO Technology CRM Competitive Advantage 50

Harvard Business Review

AUGUST 21, 2013

Information Technology Changes the Way You Compete" was a trailblazing HBR article by Warren McFarlan back in the early 1980s. Their strategic use of information technology (IT) presaged the dot.com boom of the 1990s when the Internet made this kind of online ordering commonplace. IT Doesn''t Matter (to CEOs).

Competitive Advantage 8

Competitive Advantage Management Information Technology Airlines 8

Harvard Business Review

AUGUST 10, 2012

With the focus properly on the amazing athletics, I doubt that many viewers paused to wonder how that feat of information technology was possible. The fact is, London 2012 is the largest and most sophisticated sports information technology (IT) project of all time.

Committee 14

Committee Project Audience Information Technology 14

Harvard Business Review

MAY 30, 2011

They are using obsolete tools to measure a dynamic knowledge world. Just as Peter Drucker saw more than half a century ago when he popularized the term "knowledge worker," knowledge drives our world. The Internet has turned nations into conduits of knowledge, having the power to become richer by trading knowledge.

Tools 14

Tools Drucker Software Agility 14

Harvard Business Review

MARCH 26, 2012

In solving it, by surveying people who were knowledgeable about the house and the market, CEO Greg Burrill was hardly capitalizing on big data. To my knowledge he didn't even create a bar chart of the data he gathered, or attempt to determine its average.

Organization 14

Organization Real Estate Analysis Technology 14

Harvard Business Review

AUGUST 9, 2012

The history of Customer Relationship Management (CRM) systems holds valuable lessons. The first wave of CRM systems got a boost with success stories in an HBR Article (" Automation to Boost Sales and Marketing ") in 1989 by Moriarty and Swartz. Billions of dollars and millions of hours were spent to build and operate these systems.

CRM 13

CRM Micromanagement Technology Maturity 13

Harvard Business Review

NOVEMBER 30, 2010

Now consider the joint judgment involved in a process of co-creation , whereby companies collaborate with customers or other partners to bring new offerings to market. Now consider the joint judgment involved in a process of co-creation , whereby companies collaborate with customers or other partners to bring new offerings to market.

Guidelines 14

Guidelines Education Telecommunications Emotional Intelligence 14