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Morning Advantage: The Most Important Stories of 2013

Harvard Business Review

Tensions built up between China and Hong Kong as the percentage of the city's residents identifying themselves as Chinese dropped to the lowest level since 1997. And the bottom dropped out of the Indian outsourcing industry, which contracted as much as 80% while the Indian firm Aegis outsourced its call center — to Dallas.

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Six Paradoxes Women Leaders Face in 2013

Harvard Business Review

Easing into the New Year, one big hope we have for 2013 is that women continue to bridge the gender gap in terms of pay equality and access to leadership positions. The bottom line is that progress in wage equity has hit a wall. Men at the top are more likely to pull other men up by their collars into the C-suite to join them.

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A Shift in Leadership Can Make a Multi-Million Dollar Impact

Strategy Driven

We remained steadfastly committed to having all our staff from custodians, plumbers, and bus drivers to engineers, architects, and finance directors, trained in the culture we wanted to create and the culture we expected each of our people to honor. Copyright 2007-2013 by StrategyDriven Enterprises, LLC. Consider leaving a comment!

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A Survey of 3,000 Executives Reveals How Businesses Succeed with AI

Harvard Business Review

While investment in AI is heating up, corporate adoption of AI technologies is still lagging. Total investment (internal and external) in AI reached somewhere in the range of $26 billion to $39 billion in 2016, with external investment tripling since 2013. Believe the hype that AI can potentially boost your top and bottom line.

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Apple's iPhone Pricing Strategy: Good, Not Great

Harvard Business Review

With yesterday''s iPhone release, Apple changed things up by going to a " good-better-best " pricing strategy on its new devices. Often times a premium product with large market share encounters a new wave of competition that is winning customers via rock bottom prices. billion in iPhones in 2013 alone.

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Apple’s iPhone Pricing Strategy: Good, Not Great

Harvard Business Review

With yesterday’s iPhone release, Apple changed things up by going to a “ good-better-best ” pricing strategy on its new devices. Often times a premium product with large market share encounters a new wave of competition that is winning customers via rock bottom prices. billion in iPhones in 2013 alone.

Price 8
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How CMOs Can Get CFOs on Their Side

Harvard Business Review

In our experience, companies that adopt this marketing analytics approach can unlock 10–20 percent of their marketing budget to either reinvest in marketing or return to the bottom line. This lack of an analytical approach has traditionally formed a barrier between marketing and finance. Ask for the CFO’s help.

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