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Culture Counts

Leading Blog

There I observed a wide array of Abbott executives, scientists and managers. As a manager “on loan” to Abbott from the University of Michigan, I quickly found similarities between the two organizations. They can pose major challenges for today’s managers, especially if those managers are part of a different generation.

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How Can Innovation Be Better Disseminated?

The Horizons Tracker

in 2013, compared to 2.5% Something is not right, and the root of the problem is in how we are managing and investing in innovation, both inside individual organizations and also in the larger society,” he argues. “We technologies.”

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Social Media Is Too Important to Be Left to the Marketing Department

Harvard Business Review

Some companies increase their social media staff to offer live responses during big events like the Super Bowl or the Grammys, but then they return to predominately one-way social media or content marketing. Here is a simple process from my book Social Media Strategy, Marketing, and Advertising in the Consumer Revolution.

Media 8
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6 Reasons Marketing Is Moving In-House

Harvard Business Review

A new research report from the Society of Digital Agencies finds that in the past year there has been a dramatic spike in the number of companies who no longer work with outside marketing agencies — 27 percent, up from 13 percent in the previous year. This continues a trend The Association of National Advertisers first reported in 2013.

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Medical Systems Hacks Are Scary, but Medical Device Hacks Could Be Even Worse

Harvard Business Review

Spurred by an aging population, increases in chronic disease, and technological breakthroughs, the electronic medical device market is poised to reach an estimated $398 billion in 2017. For example, in 2013, the average age of an MRI scanner in the U.S. nonacute were actively deploying significant mobile device management protocols.

System 8
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How Much Does Customer Social Media Angst Really Matter?

Harvard Business Review

” These case studies are legendary among marketers. For marketers in the digital age, negative customer feedback that takes on a life of its own is a nightmare. Despite these hurdles, some companies do manage to change. Motrin Moms. Dell “hell.” ” “United Breaks Guitars.” Consider Makers Mark.

Media 8
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How Uber and the Sharing Economy Can Win Over Regulators

Harvard Business Review

The global sharing economy market was valued at $26 billion in 2013 and some predict it will grow to become a $110 billion revenue market in the coming years, making it larger than the U.S. While it is easy to categorize business as in line with the free market and progressives as anti-market, the reality is far more nuanced.