Career Marketing Strategy Power Technology 
In the CEO Afterlife
APRIL 23, 2012
For most of my career, I operated within intensely competitive arenas where fractions of market share points were worth millions of dollars. Pillsbury pioneered this category with proprietary technology and had no direct competition. The late French author Andre Maurois once said, “Business is a combination of sport and war.”
In the CEO Afterlife
DECEMBER 7, 2014
Optimists favor ‘ doing more with more ,’ placing bets that higher sales and profits will pay for the added investments in headcount or technologies; we’ve all been there at one time or another. The strategy I’ve grown to love and count on over a 45-year career is do less, better.
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In the CEO Afterlife
MARCH 1, 2016
Thirty-five years ago at a ceremony in Vancouver, BC, I accepted AMA’s Marketer-of-the-Year Award on behalf of Nabob Foods. This company earned that honor by re-staging a tired coffee brand with innovative packing technology and breakthrough advertising. As marketers well know, unfilled needs create opportunities to meet the need.
Women on Business
JANUARY 11, 2011
Red Zone Marketing’s “Why”: We focus our efforts on finding simple, common sense and inexpensive alternatives to creating growth in a business. We are committed to designing smart marketing strategies – not the flashiest or most complex. It help to get right decision and preparing future business and marketing strategies.
Women on Business
JANUARY 15, 2011
Planning Your Marketing Strategy Quickly and Effectively It doesn’t matter whether you work for a large Fortune. The Marketing Mix Made Easy to Understand and Use While creating your annual marketing plan, using a combination of.
Women on Business
DECEMBER 17, 2010
It’s very important to remember that: Not everything is online. Not by a long shot. Networking began in the human world where people met face-to-face to exchange names and ideas.
Marshall Goldsmith
FEBRUARY 8, 2018
Authority on new technology and communication. Bill began his career with Hyatt Hotels Corporation. Black Enterprise Magazine ‘Top 100 Most Powerful Executives in Corporate America’ and ‘50 Most Powerful Women in Corporate America’. Dorie Clark – Marketing strategy consultant, professional speaker.
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