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From Passion to Profit: How an Online Entrepreneurship MBA Can Help You Succeed

Strategy Driven

Upon graduation, gaining a comprehensive understanding of the business environment will open up many career options and increase your earning potential. In addition to entrepreneurship-specific careers, you may find jobs as research and development specialists, general managers, and sales representatives.

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The Power of an Enemy

In the CEO Afterlife

For most of my career, I operated within intensely competitive arenas where fractions of market share points were worth millions of dollars. The late French author Andre Maurois once said, “Business is a combination of sport and war.” Maurois was alluding to the notion that those engaged in war, hate the enemy.

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Want to Cut Complexity? Kill Your Darlings.

In the CEO Afterlife

The strategy I’ve grown to love and count on over a 45-year career is do less, better. Like many giants, Kraft has thrived by doing more with less , thanks to several acquisitions and the ensuing power of clout. A long time ago, this ethic saved a near-bankrupt company that I had a part in restructuring.

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Hiring with QR Codes

ExactHire - Leadership

If your organization prints general recruitment cards, add a QR code linked to your company’s “Career Opportunities” webpage. This helps employers track the effectiveness of recruitment marketing strategies, like print and other display content. Employees with personal business cards can add QR codes.

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The ?M? Word: A Company's Most Underrated Intangible | In the CEO.

In the CEO Afterlife

by John • November 30, 2011 • Human Resources , Leadership , Life , Marketing , Strategy • 0 Comments. But unlike finite measurements such as sales, market share, profit, stock price or market cap, momentum remains an intangible – a powerful one. Business isn’t all that different. Let me tell you.

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People Do Business With You…But Why?

Women on Business

Red Zone Marketing’s “Why”: We focus our efforts on finding simple, common sense and inexpensive alternatives to creating growth in a business. We are committed to designing smart marketing strategies – not the flashiest or most complex. It help to get right decision and preparing future business and marketing strategies.

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The Anguish of Complexity: A Reflection

In the CEO Afterlife

Thirty-five years ago at a ceremony in Vancouver, BC, I accepted AMA’s Marketer-of-the-Year Award on behalf of Nabob Foods. That night, I presented the marketing strategy that catapulted a regional brand to national leadership in Canada. This is the essence of sacrifice – a lesson that served me well for the rest of my career.

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