CIO Engineering Marketing Operations 
Coaching Tip
SEPTEMBER 30, 2011
One of the biggest differences between B2B and B2C worlds is marketing. Many successful marketing leaders have a difficult time making the required adjustments to be successful. . While the fundamentals of marketing are universal , there are three key factors that require different applications of these fundamentals. They are:
The Horizons Tracker
DECEMBER 28, 2021
Alongside the event, the Pentagon operates various CONNECT events each year to provide support to startups and help them ensure that any technologies they develop truly meet the needs of the military. The facility, which is located in the Cambridge Science Park in the UK, strives to help bring new ideas and applications to the market.
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N2Growth Blog
MARCH 31, 2011
From my perspective I’d advise clients to give a bit on valuation, or live with more rigid financial engineering to acquire influence (gain access to markets, knowledge, intelligence, connections or superior business savvy). of their portfolio companies. The answer was interesting: “wow, we hadn’t thought about that.&#
Strategy Driven
SEPTEMBER 1, 2020
Leaders of small and medium size businesses (SMBs) often think their size lets them operate under the radar, as less attractive targets to bad guys. How would your CFO or CIO handle this? But, actually, their lack of robust security strategy and resources make them easier to penetrate. An excerpt is below. His new book is Tech Debt 2.0™:
Skip Prichard
JUNE 24, 2021
Without modernizing practices related to these five themes and 27 sub-themes that I identify in my book, technology and digital divisions of companies are likely to become the boat anchors, holding the ship that is their enterprise back rather than being the engine and rudder, steering toward safety and opportunity and away from danger.
Harvard Business Review
MAY 2, 2013
This is very different from the way large businesses have operated for decades. Tomorrow''s businesses will have a very different make-up, and the CIO must lead the charge in the face of these changes. What does it mean to operate in a digital business ecosystem? What does it mean to be a socially enabled enterprise?
Harvard Business Review
JULY 15, 2013
Our research, conducted in partnership with Harvard Business Review, The Economist, CEB (formerly the Corporate Executive Board), Intel, and TNS Global, finds that corporate leadership has lost confidence in the CIO as a strategic partner and views IT as a commodity rather than a difference-maker.
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