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Seven Marketing Trends That Guarantee Business Success

Strategy Driven

As we continue to sail on the digital wave, marketing strategies that were once considered the norm are continuously overhauled to keep up with the shifting consumer tastes and technological advances. Why are businesses gravitating toward micro-influencers?

Trends 99
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shorts.005 | Cycle of Success Spiral

LDRLB

But I love the conclusion the study suggests about the link between employee performance and customer loyalty – a major principle of the Service-Profit Chain. One thing the authors suggest that is really interesting is that loyal customers can have an effect on how well these service employees do their job.

Heskett 96
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When to Restructure | N2Growth Blog

N2Growth Blog

Following are five representative tips that will help you recognize the need for a reengineering initiative: Unusual declines in revenue, margin, market-share, customer loyalty, or brand equity. Stop the bleeding, and reinvest your financial and non-financial resources into more profitable endeavors. I Think Not. Our Freedom.

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Leadership & Loyalty | N2Growth Blog

N2Growth Blog

However the healthier remedy is to find a trusted person of influence to intervene and help refine style, approach and methodology. link] Dale Whenever I see the word loyalty, I am cautious as to how the word will be defined or misrepresented. Copyright/Legal Privacy Resources Sitemap N2Growth Blog © Copyright 2010 N2Growth.

Loyalty 399
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How Do Consumers Choose in a World of Automated Ordering?

Harvard Business Review

The term “frictionless commerce” is widely used to describe how digital technologies are blending product purchases seamlessly into consumers’ daily lives. Influence vs. Affluence. We see peer influence as a growing force in determining where consumers spend money and what attracts them to brands.

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Top Ten Pitfalls to Avoid When Going Social in the Business World.

Strategy Driven

Social Nation : How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business by Barry Libert It’s time to join Social Nation and prosper! Pitfall #7: Neglecting employees, partners, investors, or customers when building your Social Nation. Ives Sharon Drew Morgen Hank Moore Jamie P.

Media 50
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How to Make Sustainability Every Employee’s Responsibility

Harvard Business Review

For example, at financial services company ING, an issue deemed “material” to their view of sustainability related to financing a variety of “sustainable transitions” in industries such clean technology, real estate and others. billion, prompting them to revisit the goal. .