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OPTIMISM, PERSEVERANCE: Forrest Mims, III

Building Personal Strength

One of my favorite columns in the San Antonio Express-News is "The Country Scientist," written by Forrest Mims III, who lives about 20 miles from my house. In 1993, the ozone research earned a Rolex Award, which provided funds to hire engineer Scott Hagerup to design an advanced TOPS that we called Microtops.

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Are We Experiencing A Technology Tsunami?

Rich Gee Group

Engineering, design, materials, and service just got better. What’s the impact on organizations like Symantec (virus), Gartner/Forrester (advisory), HP (printing), and Microsoft (operating systems)? Nowadays, it’s rare to have to fix your car (maintenance excluded – I have Hondas/Acuras).

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How to Keep Your Team Agile and Aligned Under Pressure

Strategy Driven

By deriving the intersection of three key questions: what are we wildly passionate about, what can we do better than anyone else, and what drives our economic engine, you set a direction for people that is easy to align with. No one (besides Forrest Gump maybe) meanders their way to success.

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Integrated Marketing and Social Networks

Coaching Tip

For businesses, integrated marketing campaigns across paid search, search engine optimization (SEO), and email improves brand recall and purchase intent. Sources: The Wall Street Journal, [link] and Forrester Research, Inc. Facebook's growth comes at the expense of companies such as Yahoo and AOL Inc., Seth Godin: Poke the Box.

Marketing 102
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My Fictional BFF: Forrest Gump

In the CEO Afterlife

A fiction world that has always intrigued me is Jurassic – partly because of dinomania, but more importantly because of the ramifications of genetic engineering that was the underlying premise of author Michael Crichton. I met Forrest Gump in the movie, a couple of years before I read the book. If only that was possible.

Forrester 122
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Users Are the New Growth Engine

Harvard Business Review

Forrester Research predicts that by 2012 half of all consumer purchases will be either transacted online or digitally driven in some way — influenced by search, social media, or emerging digital platforms like location-based services and digitally augmented store environments.

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B2B Salespeople Can Survive If They Reimagine Their Roles

Harvard Business Review

“Death of a B2B Salesman,” a new report from Forrester Research , lends urgency to the need for companies to rethink and radically transform their sales models by incorporating digital media into their processes. Contrary to what these findings — and Forrester’s prediction that “1 million U.S.

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