Remove Airlines Remove Marketing Remove Morale Remove Technology
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Win Back Trust with Raw, Unscripted, and Real Messaging

Skip Prichard

That’s why I was fascinated by Unfiltered Marketing: 5 Rules to Win Back Trust, Credibility, and Customers in a Digitally Distracted World by Stephen Denny and Paul Leinberger. This lack of trust extends into the world of technology, as well. “Leadership in this digitally distracted world demands a new kind of leader.

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Jim Hunter – Servant Leadership Interview Series

Modern Servant Leader

You can also consider a business that awakens a massive industry then dominates the market shares globally at the same time, busting misconceptions about the way the food service industry must treat employees. $16 America’s largest airline and the most profitable – the airline that love built. The kids are acting out”, right?!

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Jim Hunter – Servant Leadership Interview Series

Modern Servant Leader

You can also consider a business that awakens a massive industry then dominates the market shares globally at the same time, busting misconceptions about the way the food service industry must treat employees. $16 America’s largest airline and the most profitable – the airline that love built. The kids are acting out”, right?!

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Why Your Customer Loyalty Program Isn’t Working

Harvard Business Review

Aggressive moves by airlines to migrate frequent flyer metrics from miles flown to dollars spent have caused bargain-hunting road warriors worldwide to whine about “disloyalty programs.” Airlines have clearly calculated that customers who spend more are more valuable to them than customers who fly more.

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What Is Strategy, Again?

Harvard Business Review

When they are strong, as in the airline and hotel industries, almost no company earns an attractive return on investment. Rapidly responding to ever-evolving competitive and market changes (perhaps a reference to Rita McGrath and Ian McMillan’s 1995 article on innovation strategy “Discovery Driven Planning” ).

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Are Uber and Facebook Turning Users into Lobbyists?

Harvard Business Review

Leading technology companies are increasingly soliciting their users to take political action on their behalf to defend controversial business models from regulation, support new programs, and promote their moral values in active political battles. According to the airline’s campaign site , over 50,000 people have signed on.

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Watching Wise Leaders Deal With Complexity

Harvard Business Review

The business environment today has indeed become mindboggling complex due to accelerating globalization and rapid technology changes. John Mackey, co-founder and co-CEO of Whole Foods Market, discovered his noble purpose early in his life. Intelligence alone won't be enough to deal effectively with the escalating complexity.

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