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Why Storytelling Matters In Today’s Leadership

Tanveer Naseer

So to kickstart this new partnership, I decided to reprint the article below on the importance of storytelling skills for today’s leaders. That’s not to say that we need to attain the level of storytelling mastery that these renowned leaders had attained for us to become effective leadership communicators in our organization.

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From Clashes to Collaboration – 7 Steps to a Thriving Team Culture After a Corporate Merger

Great Results Team Building

Utilize town halls, email newsletters, and internal social media platforms to keep everyone informed and engaged with STORIES of values in action that inspire and inform. Public recognition through company-wide announcements, awards, and even social media shout-outs boosts morale and reinforces the desired behaviors.

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Drowning in Information While Thirsting for Communication

The Practical Leader

Bring them live into your meetings, calls, conferences, videos, etc., Circulate those stories inside and outside your organization through social/mainstream media (where appropriate). Incorporate storytelling into your meetings. to share how what you do/make has helped them. Build a repertoire of teachable stories.

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Win Back Trust with Raw, Unscripted, and Real Messaging

Skip Prichard

We see the slick presentations, the perfect press conferences, the polished speakers reading teleprompters, the perfectly-perfect everything. That’s why we pay close attention to social media where we can see the video for ourselves. But longer form storytelling still connects with us on an emotional level. Far from it.

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What Executives Value in Their CEOs

Harvard Business Review

Global media coverage of humble CEOs has spiked 200% in the past year and mentions have risen 70% in a Google search. Other important external CEO activities are building relationships with the media, using the company website strategically, and identifying compelling thought leadership platforms. Visibility. Persuasiveness.

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How to Avoid Virtual Miscommunication

Harvard Business Review

Think about the information you can glean just from the seating arrangement in a physical conference room — who sits next to whom, who''s at the head of the table, who has put a little extra distance between herself and her neighbor, and so on. For others, storytelling and anecdotes are best. Here''s a classic example.

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HBR's Best Videos, Infographics, Podcasts, and Slideshows of 2011

Harvard Business Review

The video, an interview about his agenda-setting article, " Creating Shared Value ," kicked off a year of revisiting our current economic system across our book , blog , and magazine channels, and it produced some of our best rich media features: Illustrated timeline. Social Media's Untapped Power. The Good Company: Then and Now.

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