Harvard Business Review

FEBRUARY 2, 2018

Customer intimacy. Industrial giants have well-established brands, built strong customer relationships, and signed long-term service contracts. They’ve won the customer’s trust, which is why customers are willing to share data.

Industry 8

Industry Software Six Sigma Engineering 8

Harvard Business Review

FEBRUARY 3, 2014

The technology allows automated cleaning up of large code-bases, and was licensed back to the company by Stanford. In particular, we encourage them to immerse themselves with customers, learn their problems, and do some services projects that not only generate cash, but also generate customer intimacy and trust.

Productivity 8

Productivity Products Customer Intimacy Benchmarking 8

Harvard Business Review

JULY 29, 2013

Third, new easy-to-use online webinar and videoconferencing technologies make it possible for inside salespeople to create customer intimacy without field interaction. For field salespeople, this means developing new technology and communication competencies. What kind of results can companies expect?

B2B 8

B2B Power Market Segmentation Customer Intimacy 8

Harvard Business Review

APRIL 18, 2013

The biggest changes, not surprisingly, are in the marketing function, itself — the source of these new, more detailed customer insights. Disgruntled customers can make a video on YouTube to broadcast their tale of mistreatment, as Jarrett Seltzer did when Verizon billed him $2,345 for its equipment when his home burned down.

Customer Intimacy 8

Customer Intimacy Supply Chain Market Segmentation Human Resources 8

Lead Change Blog

OCTOBER 16, 2015

The culprit was the myopic view of leadership driven by a “make the numbers” through operational excellence not customer intimacy. The irony was their technological prowess failed to keep the copper fitting bin flush with inventory.

P&L 150

P&L Customer Intimacy Price Retail 150

Harvard Business Review

JULY 3, 2015

Today, however, by exploiting new digital technologies, firms like Apple, Lending Club, and AirBnB have made customer co-creation of value central to their business models and in doing so now rank among the world’s most innovative and valuable firms. for the right incentives and shared value. Experiment and iterate rapidly.

CRM 8

CRM Brand Business Model Intangible Assets 8

Harvard Business Review

MARCH 12, 2014

By leveraging connected mobile devices such as smartphones, existing in-venue Wi-Fi networks, low cost Bluetooth-enabled beacons, and a handful of other technologies, location analytics vendors have made it possible to get location analytics solutions up and running fast at a minimal cost. Retail Technology'

Retail 9

Retail Customer Intimacy Apparel Wireless 9

Harvard Business Review

DECEMBER 9, 2013

India has numerous small retailers and service providers who are shining examples of scrappy entrepreneurship at its best, but the information technology startups that are my primary interest typically require outside funding. India has done well in the last twenty odd years to build its technology industry through services.

Incubator 8

Incubator Stage-Gate Venture Capitalist How To 8