2007 Leadership Marketing Newsletter 
Women on Business
JANUARY 17, 2011
The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.
Women on Business
JANUARY 17, 2011
When I first posed this question to a group of women executives who have joined to attend our “ WELL: Women Executive Leadership Learning ” program in March, they stayed traditional, talking about what they thought the men in the dark suits would find of interest. Bold Leadership There are so many words to describe leadership and almost.
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Women on Business
JANUARY 3, 2011
Authentic Leadership I was recently at the Pa. Bold Leadership There are so many words to describe leadership and almost. Leadership Partnership and Business Possibilities Clearing out the old to make way for the new. He ” by Robert Johnson is about the myth of Perceval and the Holy Grail. Governor’s Conference for Women.
Women on Business
JANUARY 17, 2011
found that the number of women in top executives positions in Canada has fallen over the past year from 37 women in the highest-paying executive jobs in 2006 to just 31 in 2007. In April 2007, Catalyst surveyed all of the FP 500 companies in Canada, and at the time, 15.1% are held by women (down from 6.9% in the prior year).
Strategy Driven
AUGUST 14, 2014
In what I might describe as the passion-driven job market – where individuals are less concerned about achieving a post at the top of the chain in a fortune 500 company and are more concerned about enjoying what they do – for the long haul, employers need to re-pivot. Copyright 2007-2014 by StrategyDriven Enterprises, LLC.
Women on Business
JANUARY 10, 2011
This is a simple aspect of what we do in the WELL program (Women Executive Leadership Learning) that will take place for two days March 2 and 3 at our retreat center in Pennsylvania. Related posts: Leadership Strategies: Are You a Davos Woman? Eat more of this, less of that. This post was mentioned on Twitter by Sylvia Lafair, Ph.D,
Women on Business
NOVEMBER 22, 2010
Related posts: 5 Lessons I’ve Learned about Leadership The economic waves have settled a bit and my company. Women Leadership and Mad Men Some revolutions are bloody, and some are flash-in-the-pan moments. Did you wake up eager and ready for the learning and relationship challenges that were there each day?
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