Turnarounds and the Big Play | In the CEO Afterlife
In the CEO Afterlife
DECEMBER 11, 2011
In the CEO Afterlife. I was Nabob’s VP of Marketing, a 32 year-old disciple of an excellent turnaround CEO – a fellow by the name of Hugo Powell who eventually moved on to Interbrew (now Anheuser-Busch InBev ) as CEO. New vacuum-packing technology drove sales and coffee-roasting advancements cut costs by 15%.
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