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I’m Already Doing Marketing and Advertising. Do I Really Need Public Relations Too?

CEO Insider

With my new book PR Confidential: Unlocking the Secrets to Creating a Powerful Public Image, my goal was to demystify the often-misunderstood public relations industry by answering questions frequently posed by business leaders in an “advice column” format. Do I Really Need Public Relations Too?

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Taking It Public: Top 5 Things You Should Know About PR Firms

Strategy Driven

If you’ve never ventured into the marketing world, however, the market for public relations firms can be a tough one to navigate. Advertising is a Big Part of PR. One of the big parts of public relations is advertising. Public Relations Can’t Save a Bad Product.

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Integrated model of communications creates a cohesive brand

CEO Insider

When you tell other people how great you are, that’s called advertising. When people tell other people how great you are, that’s called public relations. However, public relations expert and author Gini Dietrich says an enlightened corporate and executive communications program need not be an either/or proposition.

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The Importance of Domain Name Selection for Non-Profits

Lead Change Blog

Does it render well in print advertising or on business cards? Your domain name is free advertising for your organization. And if your marketing budget is limited, a creative domain name can serve as free advertising for your organization. It’s a clear call to action, no advertisement required. Is it easy to pronounce?

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What's your Q-SCORE?

Rich Gee Group

Q-Scores and other variants are primarily used by the advertising, marketing, media, and public relations industries. The higher the Q-Score, the more highly regarded the item or person is, among those who are aware of the subject. What is YOUR Q-Score at your organization? In your industry?

Brand 195
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Highest Paying Communications Degree Jobs Graduates

HR Digest

Communications is a broad term covering various disciplines such as journalism, public relations, advertising, marketing, and even law. Public Relations: Public relations major students help companies promote their products through media outlets.

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Avoid Endless Interning and Get Paid to Write

Women on Business

Aside from toiling away in obscurity for the next twenty years writing the next great American novel while apologizing to your parents for throwing their money down the toilet on your education, communications graduates typically work in fields such as journalism, public relations, and advertising. Public Relations.