Remove Benchmarking Remove Business Development Remove Ethics Remove Leadership
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The Big Picture of Business – Ethics… Good for Business

Strategy Driven

In order to succeed and thrive in modern society, all private and public sector entities must live by codes of ethics. It is important to teach business domestically and internationally that: We must understand how to use power and influence for positive change. Ethics and profits are not conflicting goals.

Ethics 50
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Value-Added Leadership

Strategy Driven

Values, customs, beliefs, goals, objectives, benchmarking. Organizational purpose, vision, quality of life, ethics, long-term growth. Value-added leadership is a healthy way of life that puts collaborations first. Value-added leadership requires a senior team commitment. Business Development. Philosophy.

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The Importance of Testing in an E-marketing Campaign

Women on Business

Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test. Are they using email blasts, social networking, relationships with key bloggers? How does their e-marketing supplement their traditional marketing? The same idea works for e-marketing.

Marketing 162
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The Big Picture of Business – How Business Advice Turns Into Company Strategy

Strategy Driven

Strategy : planning, tactics, organizational development. Culture and Mission : values, customs, beliefs, goals, objectives, benchmarking. Philosophy : purpose, vision, quality of life, ethics, long-term growth. Research leads to planning, which is the best way to accomplish tasks and benchmark success. Self Appointed.

Advice 57
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Does Your Company Have What It Takes to Go Global?

Harvard Business Review

They prioritize global business expansion by: Reviewing international initiatives at all major internal meetings. Cross-pollinating HQ and international leadership. Proving the “business case” for the initiative despite different overseas standards and practices. laura schneider FOR HBR.

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The Big Picture of Business: Leadership for the New Order of Business Part 2

Strategy Driven

The Business Tree™ has 7 major parts… 5 primary branches, a trunk (6) and the base (7): The business you’re in. Running the business. Business development. No single branch (business component) constitutes a healthy tree. Value-added leadership requires a senior team commitment.

Mentor 56
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The Big Picture of Business: Goal Setting… An Important Part of Strategic Planning.

Strategy Driven

The Business Tree™ has 7 major parts… 5 primary branches, a trunk (6) and the base (7): The business you’re in. Running the business. Business development. No single branch (business component) constitutes a healthy tree. Goal attainment leads to ethical behavior. Business Development.