Frank Sonnenberg Online

AUGUST 22, 2023

Show off expensive merchandise? Believe that rules don’t apply to you? Dominate conversations? Make fun of people who are less fortunate? Always have to be right ? Go straight to the front of the line? Think you know all there is to know? Look down your nose at others? Steer every conversation your way? Believe you can do no wrong?

Merchandising 84

Merchandising PR Learning-by-Doing Advice 84

Harvard Business Review

NOVEMBER 16, 2017

Should you disclose what’s happening to your manager and colleagues? How do you ask for what you need, such as flexible hours or a reduced workload? And how do you know if you should take a leave of absence? Here’s some advice on how to navigate work when you’re having a personal crisis.

Crisis 8

Crisis Case Study Brainstorming Supply Chain 8

Harvard Business Review

APRIL 1, 2016

Here’s advice for how to give yourself time to reflect and lead with questions, based on insights from Wollaert’s and Cornell’s leadership journeys: Create a questioning ecosystem through diverse teams. .” Wollaert values the power of experimentation , even if it means starting over.

Diversity 8

Diversity Retail Discount Brand 8

Harvard Business Review

MAY 14, 2013

When this occurs, the challenge for a premium company is how to discount in a manner that doesn''t damage their brand nor anger customers who paid full price. Here are some tips to help front man Mick Jagger, as well as managers in the same situation, profitably navigate out of this mess. Quite simply, sometimes you overshoot.

Price 8

Price Discount Brand Merchandising 8

Harvard Business Review

MARCH 23, 2015

Between ticket sales, sponsorships, merchandising, and media rights, Price Waterhouse Coopers estimates global sports revenues will grow to total roughly $145 billion. We talk about things like yield management, demand curves, and perishable inventory — factors that dictate our pricing strategies. We want to win.

Price 8

Price Team Sports Franchising 8

Harvard Business Review

FEBRUARY 6, 2017

It’s a sign that our projects aren’t valued and our careers are stalling out. When we have a lot of resources, there’s no need to get creative with how to use or maximize them. In 2010 I spent an afternoon with one of CEO Mike’s highest-performing store managers, a person I will call Ethan.

Creativity 8

Creativity Budgeting IPO Merchandising 8

Harvard Business Review

MAY 4, 2015

We call them harmonic careerists , because many of them have constructed their working lives by combining multiple jobs rather than taking on a single monolithic career. Meg is a freelance writer, blogger, and children’s book author and merchandiser, and she owns her own marketing and PR consultancy.

PR 8

PR Long-term Consultative Career 8

Harvard Business Review

MARCH 9, 2016

Their stories offer valuable lessons on how to build a startup into an iconic brand. From the outset, all three men viewed themselves as serving in multiple roles: founder, custodian, brand manager, chief financial officer, recruiter, and head of consumer insights. They operated on shoestrings.

Brand 8

Brand Merchandising Chief Financial Officer Retail 8