CEO Customer Loyalty Influence Marketing 
Eric Jacobson
MAY 28, 2021
“Marketing today is at the brink of unprecedented disruption”, explains, Raja Rajamannar , author of the book, Quantum Marketing. “An An explosion of game-changing new technologies, data and cultural shifts will render traditional marketing frameworks and strategies ineffective, and turn the function upside down.”
Eric Jacobson
FEBRUARY 22, 2021
“Marketing today is at the brink of unprecedented disruption”, explains, Raja Rajamannar , author of the new book, Quantum Marketing. “An An explosion of game-changing new technologies, data and cultural shifts will render traditional marketing frameworks and strategies ineffective, and turn the function upside down.”
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N2Growth Blog
JANUARY 3, 2011
This is so much the case that some CEOs will avoid restructuring initiatives at all costs. My question is this…since when have fear and avoidance become prerequisites for success as a CEO? What do great CEOs do when the business model, the strategic plan, and the revenue hurdles don’t seem to be in alignment?
N2Growth Blog
SEPTEMBER 4, 2011
Great leaders understand the power, influence, and leverage created by relevant messaging. Perhaps more importantly, no relevance erodes influence (real or perceived). I have witnessed on numerous occasions CEOs with average, or even sub-par performance histories fare well because they possessed great messaging skills.
CEO Blog
MARCH 22, 2012
I read Laurence Vincent's book - Brand Real - How Smart Companies Live Their Brand Promise and Inspire Fierce Customer Loyalty. I like to think I am a sophisticated consumer who is not influenced by marketing and brand. Like reputation - it can be invaluable and like reputation, it can be easily destroyed.
Strategy Driven
AUGUST 14, 2013
The proliferation of self-service (while a blessing when it works) has made customers more frustrated when they feel trapped in a process with no live person to help. And the Internet, with its social media reach, has empowered customers with strong influence over other customers and the reputation of companies.
N2Growth Blog
NOVEMBER 15, 2010
Remember that great CEOs see themselves not as masters of the universe, but as inspirational servants, catalysts, teachers, and team builders…Again, I would strongly encourage you to think “leader&# and not “dictator.&# Reflect back to your time as a student…which educators brought out the best in you?
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