Skip Prichard

OCTOBER 3, 2022

They know that for deep purpose to take hold, both their daily actions and long-term strategic plans must be consistent with the overarching purpose. Based on my research, I have found that when leaders practice deep purpose, their long-term financial performance actually improves in comparison with their convenient-purpose counterparts.

Short-term 120

Short-term How To Long-term Operations 120

N2Growth Blog

MAY 3, 2017

What segment of the market do they serve? Customer Loyalty: Is the firm preferred among its customers? How easy is it for a customer to shift to another provider? By market segment? By customer? Liquidity: What will be the immediate impact of an unexpected market downturn or product launch failure?

Strategy 261

Strategy Company Strategic Planning Market Segmentation 261

Strategy Driven

APRIL 8, 2011

There are two ways to compete in existing markets – gaining brand preference and making competitors irrelevant. The first and most commonly used route to winning customers and sales focuses on generating brand preference among the brand choices considered by customers, on beating the competition. Whole Foods Market.

Brand 56

Brand Aaker Six Sigma Short-term 56

Harvard Business Review

DECEMBER 19, 2016

CEOs should actively manage five specific tensions in today’s complex global business environment: Disruptive innovation versus leveraging the company’s core strengths. Even in the most commoditized markets, winning players need to create value by adding small slivers of differentiated services, logistics, quality and reliability.

CEO 8

CEO Supply Chain Disruptive Innovation P&L 8

Harvard Business Review

MAY 29, 2012

telling a manager to maximize current profits, market share, future growth profits, and anything else one pleases will leave that manager with no way to make a reasoned decision. Some want to hold their shares for only a short time and care only about tomorrow's stock price. In effect it leaves the manager with no objective.".

Short-term 14

Short-term Long-term Objective Customer Loyalty 14

Harvard Business Review

JANUARY 19, 2011

The hybrid Prius was a legitimate business home run (2 million sold), and it helped both differentiate Toyota's brand as the market innovator and propel Toyota to unprecedented profits. It tackles both long-term and short-term sustainability challenges. The company is not missing the electric wave.

Strategy 15

Strategy PPM Long-term Short-term 15

Harvard Business Review

APRIL 17, 2013

The common thread is that today''s model of capitalism overemphasizes short-term financial data and neglects information that gets at the true sources of sustainable value creation — things like innovation, brand equity, customer loyalty, and key stakeholder relationships. But there are other reasons too.

Report 8

Report Short-term Press Release Compliance 8