article thumbnail

3 Tactics to Leverage Analytics in Your Marketing

Strategy Driven

Tracking and reacting to trends is essential to success as you market your business. Below, I’ll take you through three tactics to leverage analytics in your marketing strategy. This advancement holds significant influence not only over our daily lives but over marketing strategies as well. Use Marketing Automation.

Tactics 65
article thumbnail

The Importance of Testing in an E-marketing Campaign

Women on Business

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.

Marketing 162
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Better to Give than to be Grateful :: Women on Business

Women on Business

However, when truly connecting with others (in conversation, in a sales situation, in an email newsletter, etc) it is much more about how they feel than how you feel. So, in keeping in this spirit and following those much wiser than me, I offer to you today a holiday gift that I hope will help with your marketing in 2011.

article thumbnail

Part 1 of the How to Establish a Financial Relationship with a.

Women on Business

Categories : Finance , Videos Leave a Comment Subscribe to and Follow Women On Business Subscribe to the Women On Business Newsletter Sponsored by Tradepub.com Connect with Susan Gunelius Publish Your Press Release on Women on Business Submit your press release to be published in the Business Women News section.

article thumbnail

Find Your Small Business Loans and Grants Here :: Women on Business

Women on Business

What sites do you recommend for finding financing for small businesses? Hat tip to businessjournals.com for this story. FTC and Other Organizations Aim to Help Business Owners Get Loans Guest post by Shannon Suetos (learn more about Shannon at.

article thumbnail

Health, Wellness, and a Giveaway to WomenonBusiness Readers

Women on Business

20 Best Marketing and Social Media Blogs by Women from Forbes Includes WomenOnBusiness.com Forbes.com published a list of the top 20 marketing and. Summer Giveaway from Women on Business Thanks to CSN for offering another giveaway to WomenonBusiness.com readers.

article thumbnail

The Season for Giving

Women on Business

Categories : Finance Leave a Comment Subscribe to and Follow Women On Business Subscribe to the Women On Business Newsletter Sponsored by Tradepub.com Connect with Susan Gunelius Publish Your Press Release on Women on Business Submit your press release to be published in the Business Women News section.