Remove Human Needs Remove Leadership Remove Marketing Remove Operations
article thumbnail

This Strategic Pivot to Address COVID Will Help Your Business Thrive

Lead Change Blog

Below is a summary of how I helped five startups, three middle-market companies, and a business unit of a Fortune 300 company pivot for pandemic-influenced business settings. This means having a couple of short meetings with the leadership team to talk about the issues that recently cropped up. . Operations Day.

article thumbnail

A Boomer's Advice to Marketers: Go Ahead, Make My Day | In the.

In the CEO Afterlife

Leadership. A Boomer’s Advice to Marketers: Go Ahead, Make My Day. by John • June 19, 2011 • Life , Marketing , Strategy • 1 Comment. Today, we represent a marvelous marketing opportunity. We operate by the mantra of “use it or you lose it.” Aha,” say the savvy marketers. Leadership.

Advice 147
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Brand Surgery ? excerpts from my Marketing Magazine article | In.

In the CEO Afterlife

Leadership. Brand Surgery – excerpts from my Marketing Magazine article. by John • February 5, 2011 • Branding , Leadership , Marketing , Strategy • 1 Comment. I see evidence in niche and specialty markets; I suspect senior people in smaller companies spearhead inventions. Human Resources.

Magazine 100
article thumbnail

Innovate Forward

Leading Blog

Sensors are used to make products, infrastructure, and environments, more intelligent and more responsive to human needs. Sensors coordinate the activities of humans and machines as they work together, semi-automating business processes. To streamline operations and control costs. He was born in the U.K. and became a U.S.

article thumbnail

Becoming a Leader: Risky Business

CO2

Typically, when you operate inside of your comfort zone, you don’t experience risk nor do you develop the ability to evaluate risk when it is presented. In today’s fast-paced market environment, the definition of insanity should probably read: doing the same thing over and over again and expecting the SAME results.

article thumbnail

What Ever Happened to the Pepsi Generation? | In the CEO Afterlife

In the CEO Afterlife

Leadership. by John • November 20, 2011 • Branding , Leadership , Marketing , Strategy • 4 Comments. Michael Jackson , the theme to “Billie Jean” and a phenomenal blend of marketing and entertainment drove the Pepsi brand to the pinnacle of contemporary culture. In the CEO Afterlife. Main menu Home.

CEO 242
article thumbnail

Turnarounds and the Big Play | In the CEO Afterlife

In the CEO Afterlife

Leadership. by John • December 11, 2011 • Branding , Leadership , Marketing , Strategy • 1 Comment. I was Nabob’s VP of Marketing, a 32 year-old disciple of an excellent turnaround CEO – a fellow by the name of Hugo Powell who eventually moved on to Interbrew (now Anheuser-Busch InBev ) as CEO.

CEO 201