Strategy Driven

JULY 27, 2019

It transcends the idea of tactics to encompass an entire new subsection of prospecting that can greatly benefit your efforts. This takes very little time and can be filmed with a camera at your desk. Video is a fantastic method to layer in some creativity, spicing up your prospecting in the process. Sean founded vidREACH.io

Video 10

Video Gordon Film Creativity 10

Strategy Driven

MAY 25, 2011

And when they don’t feel safe, they don’t take risks – and where there is no risk taken, there is less innovation, less ‘going the extra mile,’ and therefore, very little unexpected upside. When they’re punished, you instill a fear of risk-taking in your employees, and with that you stifle creativity and innovation.

Company 62

Company Venture Capitalist Film Reputation 62

Strategy Driven

MAY 25, 2011

And when they don’t feel safe, they don’t take risks – and where there is no risk taken, there is less innovation, less ‘going the extra mile,’ and therefore, very little unexpected upside. When they’re punished, you instill a fear of risk-taking in your employees, and with that you stifle creativity and innovation.

Company 50

Company Venture Capitalist Film Reputation 50

Strategy Driven

NOVEMBER 15, 2010

Think about it this way: You likely spend countless hours collaborating and innovating to put forth really good ideas. The same is true for any camera crews who might be filming your presentation. You should spend just as much energy ensuring they are delivered in a way that is impactful.

Tips 62

Tips Audience Newsletter Armstrong 62

Harvard Business Review

MARCH 23, 2016

Kodak did not end up losing the film business because one day nobody wanted film. Facebook’s tactic appears similar to that of other established companies: It controls possible disruptive events that appear to pick off customers based on initially niche cases by buying the competition.

Film 8

Film Christensen Short-term Software 8

Harvard Business Review

FEBRUARY 29, 2012

Stanton explained at the TED Conference on Tuesday that back in these scrappy days of 1993, as this group was putting together its ideas for its first movies, it saw itself swimming upstream against the dominant forces — and mindsets — of animated films.

Guidelines 15

Guidelines Team Film Tactics 15

Strategy Driven

MAY 2, 2014

The Business Tree : Growth Strategies and Tactics for Surviving and Thriving. This resurgence in photography comes after a conversion of the industry from film to digital. The same fate had fallen the electronics industry, whose innovator (the Thomas Edison Electric Company) fell behind others in leading the trends and usage.

Strategy 92

Strategy Budgeting Audience Risk Management 92

Harvard Business Review

JULY 17, 2012

Innovators betting on "out of the box" thinking or "faster, better, cheaper" innovation paradigms for success all too frequently find themselves — and their customers — disappointed. to "What does our innovation really ask customers to become?" This turns more traditional notions of innovation value inside-out.

Human Capital 15

Human Capital Supply Chain Kaizen Innovation 15

Harvard Business Review

JULY 17, 2012

Innovators betting on "out of the box" thinking or "faster, better, cheaper" innovation paradigms for success all too frequently find themselves — and their customers — disappointed. to "What does our innovation really ask customers to become?" This turns more traditional notions of innovation value inside-out.

Human Capital 13

Human Capital Supply Chain Kaizen Innovation 13

Harvard Business Review

OCTOBER 31, 2016

Originating from agile software development, the sprint has entered the business mainstream as an increasingly popular means to accelerate business model, product, or service innovation. Improvisation suggests a fundamental openness and flexibility at the tactical level — the willingness to explore, experiment, and iterate.

Agility 8

Agility Strategy Short-term Long-term 8

Harvard Business Review

JUNE 27, 2017

It’s the tactic of giving brand symbols people-like characteristics: Think of Tony the Tiger and the Michelin Man. Take, for example, Robyn Ewing, who used to develop and pitch TV scripts to film studios in Hollywood. Cat Yu for HBR.

Brand 10

Brand Disintermediation Ethics Technology 10

Harvard Business Review

JULY 17, 2013

Studio-based channels require the slow and methodical creation of studio assets (via film or photo shoot) with the goal of beaming the creative to a designated "appointment" (a slot on Modern Family ). Hopefully they''ll realize that some of the best acquisition tactics are earned, not bought. Act like a friend.

Marketing 9

Marketing How To Brand Storytelling 9