Women on Business
SEPTEMBER 23, 2011
It has all the bells and whistles; its wireless, Bluetooth compatible and an all in one (fax, scanner, and printer) machine. Deciding that personal computing is not a lucrative market is like spitting on small businesses. Take for example my LaserJet printer. When it works, it’s wonderful but the operative word is when it works.
Marshall Goldsmith
JANUARY 27, 2014
The art of developing leaders will evolve with the technology that connects people through both wired and wireless networks. For example, some leaders may need to change behavior; others may need functional training in marketing or finance. by Marshall Goldsmith. Tomorrow’s leaders will learn in new ways.
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Harvard Business Review
JANUARY 13, 2014
T-Mobile is basking in the limelight courtesy of masterful marketing and an aggressive promotion launched last week. First, its CEO, John Legere, was ceremoniously kicked out of a Las Vegas party thrown by wireless rival AT&T. wireless carrier’s offer to pay up to $650 for new customers to switch to its service.
Marshall Goldsmith
FEBRUARY 8, 2018
Deepa Prahalad – Focused on design and emerging markets. Formerly SVP in charge of wireless communication. Telisa Yancy – Chief Marketing Officer at American Family Insurance. Darek Lenart – Senior VP HR, Finance MasterCard. Former SVP at Citi in both marketing and business development roles. Non-profit CEOs.
Harvard Business Review
APRIL 28, 2015
.’” Under a different CEO, Econet Wireless Nigeria went on to build a nationwide network of street-side airtime sales. Most Western executives have limited exposure to a frontier market until they are relatively senior in their careers. At worst, they misjudge or simply stay out of markets vastly different from their own.
Harvard Business Review
SEPTEMBER 11, 2013
By serving the price sensitive market, Apple will grow its business with new early-bird customers. Often times a premium product with large market share encounters a new wave of competition that is winning customers via rock bottom prices. A similar type of self-selection will occur with these two iPhone options.
Harvard Business Review
SEPTEMBER 11, 2013
By serving the price sensitive market, Apple will grow its business with new early-bird customers. Often times a premium product with large market share encounters a new wave of competition that is winning customers via rock bottom prices. A similar type of self-selection will occur with these two iPhone options.
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