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StrategyDriven Enterprises Partners with Xen Wireless to Form StrategyDriven Analytics, a Utility Industry Asset Management Blind Benchmarking Service

Strategy Driven

StrategyDriven Enterprises LLC and Xen Wireless form StrategyDriven Analytics to provide utility industry executives and managers with asset management program benchmarking data supporting operational and investment decisions and fleet and individual plant performance assessments. Plant Maintenance and Operations.

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5 Pitfalls of Marketing Waterfalls

Strategy Driven

As data-driven marketers are taking full advantage of collecting, organizing, and analyzing demand management, many are adopting the classic marketing waterfall model from leading experts such as Sirius Decisions. One size fits all’ marketing waterfalls are too rigid. One marketing waterfall view has become a catchall.

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It’s Time To Stop VCs Driving Entrepreneurship

The Horizons Tracker

It’s perhaps no surprise, therefore, that data from Rice University shows that market power today is more concentrated in the hands of a relatively small number of incumbents than ever before. It runs the risk that startups targeting niche problems get crowded out in favor of those forced to chase mass market problems.

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Smart Marketing for Small Businesses

Strategy Driven

You probably didn’t answer, “How to implement effective marketing.” ” Marketing can sometimes slip through the cracks given the constant and pressing demands of sales, client service, and internal operations. Benchmark Your Feedback Step 8. Why is marketing important for your business?

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Is Leadership Development the Answer to Low Employee Engagement? (Yes.)

N2Growth Blog

Research by Gallup, as reported in The State of the American Workplace in 2013, discovered that roughly 70% of workers were disengaged. It is important to develop these apps, and the techniques associated with applying them, but what about the operating system that runs them? A 2001 study by the Hay Group indicated a 2.5x

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A Framework for Strategists Assessing Emerging Markets

Harvard Business Review

Many companies start their search for global growth in an alphabet soup of emerging-market groupings such as the BRIC , CIVETS , MINT , Next 11 , and so on. There are several flaws in using such acronyms as the basis for entering overseas markets. Finally, operating conditions differ significantly within the country groups.

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As Emerging Markets Slow, Firms Search for “New” BRICs

Harvard Business Review

By all measures, emerging markets are having a tough year. However, multinationals still expect their emerging market portfolios to deliver robust growth and increasing profits based on the memory of their performance in recent, more bullish years. Let’s see how this story is playing out in the different emerging market regions.