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Evolve or Dissolve: Shaping Your Corporate Culture for a Remote Reality

Leading Blog

The advent of technology that enables remote work combined with the ever-increasing rate of employee turnover in many industries has led to a transformation in the very fabric of organizational culture. I N THE PAST DECADE, the corporate world has seen a seismic shift in how it operates. This is crucial.

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How Do Consumers Choose in a World of Automated Ordering?

Harvard Business Review

The term “frictionless commerce” is widely used to describe how digital technologies are blending product purchases seamlessly into consumers’ daily lives. Frictionless commerce will test the emotional bonds that make consumers loyal to established brands. Image Source/Getty Images. That puts all brands in danger.

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Megastores Want to Be Like Mom-and-Pop Shops… Sort Of

Harvard Business Review

Whole Foods and other progressive retailers like Starbucks and Lululemon Athletica are increasingly shedding their national standards and conventions to achieve a more local brand image. Local store marketing has always played an important role in retail promotion, but in the new indie-inspired model, it becomes the lead strategy.

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Put the “and” Back in “Sales and Marketing”

Harvard Business Review

You’ve got to listen to the guys who are taking calls 24/7 and dealing with a customer every two or three minutes,” says Gary Booker, CMO for Dixons Retail. One European retail bank, for example, set up “opportunity labs” in its branches and agencies—i.e., Create a technology engine that powers the front lines.

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How Machine Learning Is Helping Morgan Stanley Better Understand Client Needs

Harvard Business Review

New York–based Morgan Stanley, in business since 1935, has been known as one of the more human-centric firms in the retail investing industry. Sponsored by DXC Technology. The Morgan Stanley system can offer those if the client prefers them, but can also present individual stocks or bonds based on the firm’s research.

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Building Your Own Network When You’re Part of a Family Business

Harvard Business Review

As the founder of his own New York retail store, Michael C. She needed relationships with rising leaders in technology and entrepreneurship who could help her prevent that line of business from becoming obsolete. Rosemary Calvert/Getty Images. Ashley Fina’s grandfather was a natural networker. You and Your Team Series.

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The Brand Benefits of Places Like the Guinness Storehouse

Harvard Business Review

This popularity has enabled Heineken to raise admission prices by more than 60 percent since 2009 and increase retail sales per capita by 100 percent from 2009 to 2014. It consistently performs at the top of its category on attendance, guest satisfaction, retail sales per square foot and per capita, and yield on admission.

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