Harvard Business Review

AUGUST 29, 2017

Leading a Brainstorming Session with a Cross-Cultural Team. Before the individual brainstorming began, one group participated in a 10-minute audio-guided mindfulness meditation, and a second group participated in a 10-minute fake meditation exercise (they were instructed to think freely by letting their minds wander). Emma Seppala.

Creativity 15

Creativity Brainstorming Participative Open-book 15

Harvard Business Review

DECEMBER 5, 2018

Leading a Brainstorming Session with a Cross-Cultural Team. You can see this at work at Pixar, which was originally a technology company that began shooting short films to demonstrate the capabilities of its original product, animation software. So the first step to being creative is to become an expert in a particular area.

Creativity 14

Creativity Team Film Technology 14

Harvard Business Review

JULY 22, 2013

In one study of conflict and decision-making, participants were divided into three experimental conditions (control, brainstorming, and debate) and formed into teams within those conditions. The final, "debate" teams were given a set of rules similar to the "brainstorming" teams but with one important difference.

Innovation 11

Innovation Team Brainstorming Participative 11

Harvard Business Review

MAY 12, 2015

During Tootsie, walking in the shoes of a woman had such a profound impact on Dustin Hoffman that, 30 years later, recalling his decision to make the film brought tears to his eyes in an interview with the American Film Institute. The same thing happens in business all the time. How do you build your capacity for empathy?

Film 8

Film Bureaucracy Influence Brainstorming 8

Harvard Business Review

JUNE 3, 2015

” You and your team burnt the midnight oil and brainstormed until there were no more clichés left to describe how hard you worked. The resolution was terrible and they didn’t see it ever getting better than film. Your boss told you to “think outside the box.”

Early Adopters 8

Early Adopters Film Reference Brainstorming 8

Harvard Business Review

OCTOBER 11, 2013

Four years ago, Craig Hatkoff, co-founder of the Tribeca Film Festival, approached me about a brainstorm: an event recognizing and celebrating breakthrough innovators. When I suggested to Clayton Christensen that we partner with Hatkoff to create the Tribeca Disruptive Innovation Awards , Clay’s response was : I trust you Whitney.

Innovation 11

Innovation Christensen Decisionmaking CTO 11

Harvard Business Review

OCTOBER 24, 2013

Brainstorm how your brand might be able to create content that does a public good or that creates awareness, but at the same time activates strong emotional drivers. The short film has been viewed more than two million times. AT&T hired famed filmmaker Werner Herzog.

Marketing 20

Marketing Content Brand Audience 20

Harvard Business Review

OCTOBER 24, 2012

If the team isn't given directions about how to accomplish a goal, people can brainstorm and could come up with more innovative solutions. Think of how small, independent films have often surpassed the creativity and quality of big-budget offerings from Hollywood. But that would just restrict the group's collaboration.

Team 9

Team Succession Hypercompetition Teamwork 9

Steve Farber

FEBRUARY 21, 2017

It’s up to them to do the film study, put in the reps at practice, spend the time in the weight room, eat and drink the right things, and put themselves in the best position possible to make plays that will determine the outcome of the game. Then I invited them to San Diego to brainstorm with me for a few days.

Film 58

Film Brainstorming Skills Training 58

Eric Jacobson

JANUARY 16, 2011

How Employees Approach Problem Solving Entrepreneur magazines March 2009 issue published this insightful advice about how different types of employees like to tackle problem solving: GEN Y Employees -- Form a team to brainstorm a solution. Then, use the web and social networking for research.

Mentor 50

Mentor Mission Statement Tips Learning-by-Doing 50

Harvard Business Review

JUNE 3, 2016

The group brainstormed around this idea, and began to conceive a dramatic new prototype that would enable them to attract a new, younger audience. They came up with a name, Barely Opera, at a brainstorming session 10 days before the event, involving all 20 people from the teams plus Zena and Madhav. Keeping the creativity going.

Audience 8

Audience Brainstorming Project Class 8

Harvard Business Review

MAY 12, 2017

The North Koreans lashed out against Sony Pictures to protest a not-quite-Oscar-worthy film that featured the dramatic death of Kim Jong-un. Do not wait until you are in the midst of a cyberattack to brainstorm how, what, and when to communicate with your board, your shareholders, and your clients. Plan this ahead of time.

Compliance 9

Compliance Tactics Diversity CIO 9