Women on Business
JANUARY 17, 2011
The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.
Women on Business
DECEMBER 21, 2010
However, when truly connecting with others (in conversation, in a sales situation, in an email newsletter, etc) it is much more about how they feel than how you feel. And how we impact the way they feel is the critical differentiator in business. Has Email Marketing Become Obsolete? Is Your Marketing Authentic?
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Strategy Driven
APRIL 17, 2013
You probably didn’t answer, “How to implement effective marketing.” ” Marketing can sometimes slip through the cracks given the constant and pressing demands of sales, client service, and internal operations. Why is marketing important for your business? Writing is a key element of marketing.
Women on Business
JANUARY 15, 2011
Since then, I have had more and more discussions with my clients about their pricing strategies and being squeezed in this market. In a lean economy, many sales and business development people feel obligated to discount their prices; at least, the discussion of price and where it fits in the sales strategy becomes more important than ever.
Women on Business
MAY 15, 2012
Third Step: Market your blog posts using su.pr, because thousands of new eyes will see your articles, bringing you a slew of new clients. You do this by sending out a simple newsletter once a week. Mondays and Thursdays are the best days to send newsletters. Send your newsletter on the same day at the same time.
Strategy Driven
DECEMBER 8, 2013
by Prestige Marketing Inc. 10 social media rules that stay true through any trend in online marketing. For those of us in digital marketing and advertising, we stay on top of social media trends to keep our brand current, but what are the fundamental truths that guide our social media approach? Consider leaving a comment!
Women on Business
DECEMBER 7, 2010
Summer Giveaway from Women on Business Thanks to CSN for offering another giveaway to WomenonBusiness.com readers. 20 Best Marketing and Social Media Blogs by Women from Forbes Includes WomenOnBusiness.com Forbes.com published a list of the top 20 marketing and.
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