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Our Top Website Plugins for Shopify Sites

Strategy Driven

You can also automate order fulfilment, track inventory, and easily manage product listings. It automatically adds alt tags to images, helping your products rank higher in search engine results pages (SERPs) and improving accessibility. Plug in SEO: Optimize Your Store for Search Engines SEO is vital for organic traffic.

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Hiring An SEM Expert: What Skill Set To Look For

Strategy Driven

The gross merchandise volume (GMV) of B2B e-commerce in 2018 amounted to US$ 10.6 This growth in e-commerce has also fueled the demand for Search Engine Marketing (SEM) experts. In jargon-free terms, the company website must appear towards the top of a search engine results page (SERP). That’s what an SEM expert needs to ensure.

Skills 97
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Marketing Tips for Start-Ups

Strategy Driven

Whether it’s pens and notebooks or stickers and t-shirts, applying your brand across merchandise and distributing these at events can be one of the most effective ways to get your name out there. Great Creates promotional products, including clothing, technology, drinkware, and office stationary , allow you to showcase your brand.

Marketing 101
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4 Models for Using AI to Make Decisions

Harvard Business Review

At some of the world’s most successful enterprises — Google, Netflix, Amazon, Alibaba, Facebook — autonomous algorithms, not talented managers, increasingly get the last word. Elite MBAs (Management by Algorithm) are the new normal. Top management would have to trust its computationally brilliant bidding software.

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Do Customers Even Care about Your Core Competence?

Harvard Business Review

So WalMart’s gargantuan core competencies of buying power, supply chain management and logistical superiority guarantee the “everyday low prices” its customers crave and demand. Who doubts Microsoft’s technical core competencies in software, networking and gaming technologies? company like Apple.

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An Insider’s Account of the Yahoo-Alibaba Deal

Harvard Business Review

The solution, we decided, was to acquire a local company that had already gained traction in the market and that could provide us with proven local management as well as help us with web search, which had become a priority after we bought U.S. search engine company Inktomi in 2002. Both were offered free to consumers and merchants.

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Blockchain Could Help Artists Profit More from Their Creative Works

Harvard Business Review

How technology is transforming transactions. How Blockchain Works Here are five basic principles underlying the technology. LeBeau considers the engine of SingularDTV to be its smart contract system , which continually directs the flow of funding to, and revenues from, projects per the automated terms of agreement.