Harvard Business Review

MAY 29, 2018

The science of storytelling and brand performance. On the other hand, there are also real philosophical, ethical, or at least policy decisions to be made on the value exchange between marketers and consumers when data is shared and used to optimize marketing experiences. Insight Center. Data-Driven Marketing. Sponsored by Google.

Marketing 8

Marketing Policies Technology Franchising 8

Harvard Business Review

JUNE 2, 2017

You and Your Team Series. More than 60% of the storytellers reported that someone they had worked with in the past helped them find their next job. He interviewed 100 white-collar workers who had switched jobs in the previous five years and discovered that weak ties helped many of them find out about their next job. Career Transitions.

Storytelling 14

Storytelling Wilde Film Learning-by-Doing 14

Harvard Business Review

MARCH 15, 2017

“The danger is that you’re laying a foundation for creating a dysfunctional team around you,” she says. First, Dillon says, “if you’re narrowly focused on always picking your dream team, you’re putting all your eggs in one basket,” and those favorites might not stay with your organization forever.

Management 11

Management Video Team Case Study 11

Tanveer Naseer

JANUARY 6, 2015

Although fictional, The Circle is the best business book of the year about corporate culture because it raises ethical and philosophical questions that are not, and cannot safely be, raised in many companies—and not just high-tech ones. He is the author of 17 books, including “ Leading Change: The Argument for Values-Based Leadership ”.

Influence 100

Influence Succession Ethics Bureaucracy 100

Harvard Business Review

APRIL 18, 2013

In 2012, Pricewaterhouse Coopers'' Saratoga team found that the combined costs of unanticipated turnover (including lost institutional knowledge, diminished productivity, and direct hiring and onboarding costs) are staggering: 20-200% of the employees'' original salary. They are not picking their next job based on the size of the paycheck.

Cooper 8

Cooper Customer Loyalty Storytelling Career 8

Women on Business

JANUARY 24, 2011

Co-writer TODD ROBBINS (“Dark Deceptions&# ) stars as the audience’s storytelling guide on an evening exploring death, darkness, and deception. PLAY DEAD takes a more mysterious road than what’s generally seen on, off or anywhere near the great white way.

Press Release 150

Press Release Discount PR Fraser 150

Harvard Business Review

MAY 8, 2012

In an act of courage, and confidence, the MasterCard team awarded us the business anyway. We all make pitches every day — for that highly-prized account; to a client who's reluctant to accept your scary proposal; for a skeptical CFO to loosen the purse strings; or for a wary new team to believe in you.

Belief Systems 16

Belief Systems Tips Audience CFO 16

LDRLB

NOVEMBER 12, 2012

HR Professionals must be “data storytellers.” These HR metrics must not be solely for HR, they must be business metrics as well. HR Professionals who develop these competencies will thrive in future organizations. HR Professionals who do not, will most likely (I would add will hopefully) be left behind and/or forced out of the profession.

Ulrich 137

Ulrich Metrics Report Storytelling 137