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The Wisdom Wave: Preparing for the Surge of Senior Professionals.

Rich Gee Group

In an evolving job market, the value of older workers is becoming increasingly recognized. This is up from 16% in 2011. The industries expected to see the most significant growth in older workers include healthcare, education, and professional and business services. By 2030, 25% of the US workforce will be over the age of 55.

Diversity 195
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The Importance of Testing in an E-marketing Campaign

Women on Business

The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.

Marketing 162
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Leadership Development and Educating our Young :: Women on Business

Women on Business

Categories : Women On Business , Work-Home Life , Workplace Issues , personal development Contact Sylvia Lafair, author of Dont Bring It To Work: Breaking the Family Patterns that Limit Success at sylvia@ceoptions.com. Did you wake up eager and ready for the learning and relationship challenges that were there each day?

Education 170
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A Guilty Conscience = A Great Hire??? :: Women on Business

Women on Business

By Maribeth Kuzmeski Are you looking to add new individuals to your team in 2011? Studies show that hiring guilt-prone employees is smart business! Behind Every Great Idea Lurks Many Critics Waiting to Make It a Bad One Post by Tanya Goodwin-Maslach, contributing Women On Business writer You. Believe it?

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How are you doing on price? :: Women on Business

Women on Business

Since then, I have had more and more discussions with my clients about their pricing strategies and being squeezed in this market. In a lean economy, many sales and business development people feel obligated to discount their prices; at least, the discussion of price and where it fits in the sales strategy becomes more important than ever.

Price 133
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Better to Give than to be Grateful :: Women on Business

Women on Business

So, in keeping in this spirit and following those much wiser than me, I offer to you today a holiday gift that I hope will help with your marketing in 2011. It is a tool that allows you to keep all of your marketing activities organized so you can implement systematically. Has Email Marketing Become Obsolete?

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Leadership Strategies: Are You a Davos Woman?

Women on Business

They discussed profit and loss margins, product development and the like. I know them and I know they were feeling that first blush of intimidation that is often a core pattern in women in business. 1 Comments 1 Women Entrepreneurs January 18th, 2011 at 5:42 pm Thanks for this post.