2011 Human Resources Management Marketing Strategy 
In the CEO Afterlife
SEPTEMBER 12, 2011
Crisis Management: The Ultimate Test of a Leader. by John • September 12, 2011 • Human Resources , Leadership , Strategy • 4 Comments. How is it possible for three months of crisis management ineptitude to occur in an organization the size of BP with a product as environmentally toxic as oil?
In the CEO Afterlife
NOVEMBER 30, 2011
by John • November 30, 2011 • Human Resources , Leadership , Life , Marketing , Strategy • 0 Comments. Leaders who suffer the tough days of turnarounds and manage to resurrect a business are the ones who think about momentum in strategic terms. Market share was responding but not profit.
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In the CEO Afterlife
DECEMBER 31, 2011
So, with the help of WordPress analytics and content judgment, here’s my list of the top ’CEO Afterlife’ blogs of 2011. You’re Not a Real Marketer until You Create a Brand [link]. Brand Managers inherit brands and manage existing franchises. Crisis Management: The Ultimate Test of a Leader [link].
In the CEO Afterlife
OCTOBER 11, 2011
by John • October 11, 2011 • Branding , Leadership , Marketing , Strategy • 0 Comments. There’s not a Brand Manager that doesn’t want to build brand equity. Marketers, who work for the likes of P&G or Unilever, periodically check brand awareness and brand attributes to measure progress.
In the CEO Afterlife
OCTOBER 23, 2011
The Essence of Strategy (Part 1). by John • October 23, 2011 • Human Resources , Leadership , Marketing , Strategy • 4 Comments. I’ve always loved strategy. People worry that strategy slows a company down and limits growth opportunities. October 24, 2011 at 12:57 am.
In the CEO Afterlife
MAY 1, 2011
by John • May 2, 2011 • Human Resources , Leadership • 1 Comment. October 9, 2011 at 6:50 am. It’s not just that they are lousy people managers. If they can be labeled in ways other than as sociopaths, e.g., under-skilled, they can be managed. We look at ways to manage around them.
In the CEO Afterlife
APRIL 17, 2011
by John • April 18, 2011 • Branding , Marketing • 0 Comments. Anxious to learn as much as possible about this unique brand, I sent a Brand Manager to Switzerland to interview those in the know. Human Resources. December 2011. November 2011. November 2011. October 2011.
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