Rajesh Setty

DECEMBER 4, 2008

Here you’ll find more than 1500 articles and mini-sagas on entrepreneurship, leadership, creativity and simply how to distinguish yourself. We used agile method to build the product using the latest open source stack and some mashups with a few online services. HELLO THERE AND WELCOME. You are a new visitor to this blog.

Blue Ocean Strategy 30

Blue Ocean Strategy CPM Licensing Open-book 30

Strategy Driven

FEBRUARY 19, 2018

With this greater, and faster, connectivity between news sources, businesses and end consumers, it’s now more crucial that brands use dynamic and agile marketing strategies; adopting a timely, reactive approach. How to be reactive. So what is ‘reactive advertising’ and why is it important? What is reactive advertising?

Marketing 58

Marketing Advertising Short-term Brand 58

Harvard Business Review

MAY 16, 2016

Strategic alignment, for us, means that all elements of a business — including the market strategy and the way the company itself is organized — are arranged in such a way as to best support the fulfillment of its long-term purpose. But corporate leaders today seem to agree that strategic alignment is high on the list.

Banking 14

Banking Strategy Film Operations 14

Harvard Business Review

MAY 24, 2013

Will having one person in those three roles make P&G more agile? Also, social media have come on strong since Lafley handed the reins to McDonald, causing shifts in marketing strategies from TV to other media; Lafley will need to be on top of that. That''s been a hot topic this week. Consumer goods Leadership Procter & Gamble'

P&L 8

P&L Restructuring Price CEO 8

Harvard Business Review

DECEMBER 13, 2017

A PM with a high EQ has strong relationships within their organization and they have a keen sense of how to navigate both internal and external hurdles to ship a great product. Managing tight deadlines, revenue targets, market demands, prioritization conflicts, and resource constraints all at once is not for the faint of heart.

Productivity 8

Productivity Products Core Competence Management 8

Miles Anthony Smith

NOVEMBER 7, 2019

READ MORE Many businesses hire an agency for their content marketing needs and the first question that they always ask: Which content marketing firm is the best for them? and the best agencies know how to tailor their solution to your needs. What myths are there about content marketing that need to be dispelled?

Marketing 105

Marketing Content Audience Brand 105

Harvard Business Review

FEBRUARY 4, 2014

A global telecoms company recently decided to do what many companies are doing: figure out how to turn big data into big profits. Most CMOs have woken up to the fact that technology is fundamentally changing what marketers do and we can’t treat IT like a back-office function,” says Jonathan Becher, CMO of SAP.

CIO 8

CIO Budgeting Enterprise Architecture Marketing 8