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How To Create Lasting Influence | N2Growth Blog

N2Growth Blog

Understanding how to leverage the influence factor can make a defining difference in your ability to drive change, build cohesive teams, and to successfully implement strategic vision. As a leader your “Influence Quotient” is the IQ you need to pay attention to.

Influence 375
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9 Lessons from Henry Ford’s $5 Day Decision

Leading Blog

He simplified the design and construction of the automobile, narrowed the choices available (“any color you want, so long as it’s black”) and marketed it toward what we would today call the “down market.” He is founder of The Dilenschneider Group, a corporate strategic counseling and public relations firm based in New York City.

Wilde 241
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Great Leaders Leverage Great Messaging | N2Growth Blog

N2Growth Blog

A leader’s message has a direct impact on their personal and corporate brand equity, how they manage a crisis, marketing initiatives, investor relations, press and public relations, team building and employee engagement, and virtually any other mission critical area of chief executive responsibility.

Blog 320
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Is Your Message Relevant?

N2Growth Blog

Great leaders understand the power, influence, and leverage created by relevant messaging. Perhaps more importantly, no relevance erodes influence (real or perceived). When it comes to the construction of messaging, I have found that people will tend to fall into one of the four following groups. No appeal equals no relevance.

Audience 321
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Business Model Architecture | N2Growth Blog

N2Growth Blog

While most C-level execs have a general idea of what I’m referring to, it is also quite clear that most can’t even begin to define it, much less articulate the specific constructs of a sound business model. The bottom line in regard to today’s thoughts on business modeling can be summed up in the following three points: 1.)

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Vision and Leadership | N2Growth Blog

N2Growth Blog

These CEOs can often go undiscovered for great lengths of time before their poorly constructed vision bubbles-up to the surface, by which time it is often too late to repair the damage. The good news is that CEOs without vision will take care of themselves in short order, as they simply won’t survive for long. I Think Not.

Blog 379
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Social Media Influence | N2Growth Blog

N2Growth Blog

While anyone can have a social media presence, not everyone possesses social media influence. You might have something to say, but without influence, nobody will be listening. Put simply, having a social media presence without influence is little more than an exercise in frivolity. News Flash: you can’t.

Media 407