Eric Jacobson

JUNE 7, 2013

Is one objective to finalize a business plan or marketing plan? Also, since my father was a CPA, he was always reading about new tax laws, so he taught me at an early age to stay up-to-date on my industry and trends. She began her career in law and accounting, but after graduate school, she transitioned into marketing.

Mentor 61

Mentor CPA Objective Long-term 61

Eric Jacobson

DECEMBER 15, 2012

Is one objective to finalize a business plan or marketing plan? Also, since my father was a CPA, he was always reading about new tax laws, so he taught me at an early age to stay up-to-date on my industry and trends. She began her career in law and accounting, but after graduate school, she transitioned into marketing.

Mentor 57

Mentor CPA Objective Long-term 57

Women on Business

MAY 10, 2012

It is critical that you do the research to understand how you fit in the market place and what makes your company special. Whether your financials or your marketing statistics investors may ask for back up documentation for everything you disclose in your business plan. Analyze your competition. Gather supporting documents.

Finance 180

Finance Document Follow-up Banking 180

Harvard Business Review

APRIL 2, 2012

If you're an experienced professional, it can be tough to find a job in today's market. She was a training manager for a large corporation, advising middle and senior managers on career development. The market dynamics that pushed her out of a job were happening across the whole marketplace for her profession.

Marketing 17

Marketing CPA Outsourcing Forrester 17

Eric Jacobson

JULY 19, 2016

Debbie Laskey is one of my go-to experts when I seek advice about a number of business topics, including marketing, social media, and nonprofit marketing and leadership. If they do, they need to enter the 21st century and understand that the communications specialty is just one aspect of an overall marketing plan.

Marketing 50

Marketing CPA Leadership Budgeting 50

Harvard Business Review

JUNE 8, 2018

The market caps of just four companies, Apple, Alphabet, Amazon, and Microsoft, now exceed $3 trillion. Their combined assets of $944 billion are an order of magnitude lower than the combined assets of $7,700 billion of the largest 3,177 companies in 1986, when the aggregate market capitalization reached $3 trillion for the first time.

Report 8

Report GAAP Net Present Value CFO 8

Miles Anthony Smith

NOVEMBER 7, 2019

65 Content Marketers List the 44 Content Marketing Agencies Crushing It (Plus 70 Tips & 78 Myths Dispelled) ​Digital marketing is becoming harder to ignore as we now live in a world of internet ubiquity. Click "READ MORE" to see the 44 content marketing agencies and 70 related tips from the experts!

Marketing 105

Marketing Content Audience Brand 105

Joseph Lalonde

MARCH 14, 2018

Even if it’s walking to the local market for lunch, or parking further away in a parking lot. I adore my CPA and bookkeeper and we strive to be generous with what we have. He could have attributed their success to more advanced technology, better marketing, or thinking differently. John Jantsch of Duct Tape Marketing.

Succession 316

Succession Self-aware Learning-by-Doing Follow-up 316

Harvard Business Review

AUGUST 29, 2018

A well-respected HR manager in the public sector, leading his own recruitment team and earning a decent salary. If your new career would pay you 90% of what you make in your current gig, then you can probably manage the transition by reducing what you spend on groceries, canceling your cable TV service, or forgoing meals out.

Career 13

Career Budgeting Short-term Planning 13