Harvard Business Review

OCTOBER 24, 2012

Collaborative activity is the "secret sauce" that enables teams to come up with innovative new products or creative, buzz-worthy marketing campaigns. One solution is to use a flexible, fluid team structure that consists of three tiers : a core, an operational level, and an outer network. — can play a huge role in doing so.

Team 9

Team Succession Hypercompetition Teamwork 9

Harvard Business Review

JUNE 13, 2012

Natalia Georgio knocked on the door of her new marketing director's office. She'd hired Elizabeth, another former dancer, because of her decades of marketing experience, most recently at Violet, a fast-growing woman's athletic clothing company. Then, what you do here isn't really marketing," Elizabeth said cautiously. "It

Case Study 13

Case Study Audience Survey Marketing 13

Harvard Business Review

JANUARY 9, 2017

Facebook created a PR firestorm last summer when reporters discovered a human “editorial team” – rather than just unbiased algorithms – selecting stories for its trending topics section. A hybrid of humans and AI is remaking retail, marketing, and customer service. Just how artificial is Artificial Intelligence?

Content 8

Content Trends Media Advertising 8

Harvard Business Review

SEPTEMBER 12, 2013

Millions of savers and borrowers listened (and still listen) to reports of record profits at their bank — even as they are told their local branch is closing to save costs. One of my favorites is the story of the JAK Members Bank (or JAK Medlemsbank), a co-operative member-owned financial institution based in Skovde, Sweden.

Banking 9

Banking Finance Globalization Film 9

Harvard Business Review

SEPTEMBER 12, 2013

Millions of savers and borrowers listened (and still listen) to reports of record profits at their bank — even as they are told their local branch is closing to save costs. One of my favorites is the story of the JAK Members Bank (or JAK Medlemsbank), a co-operative member-owned financial institution based in Skovde, Sweden.

Banking 8

Banking Finance Globalization Film 8

Harvard Business Review

NOVEMBER 30, 2010

The story, which apparently has echoes in some other school districts around the country, is but one more salvo in the wars of educational reform (recently depicted in the film Waiting for Superman — dont miss it). His most recent books are Competing on Analytics: The New Science of Winning and Analytics at Work.

Guidelines 14

Guidelines Education Telecommunications Emotional Intelligence 14

Harvard Business Review

MAY 3, 2016

Studying 168 early adopters, we’ve seen speed improvements of two times or more for most business processes — and some organizations are reporting speed improvements of 10 times or more. In some cases, such as interpreting images or writing reports, machine-reengineering directly helps workers perform digital tasks.

Efficiency 8

Efficiency Company Root Cause Analysis Engineering 8

Harvard Business Review

JANUARY 4, 2013

What makes it all that more interesting, is that those fictional numbers aren't even close to the staggering reality of how many drones are in operation. But this is just the beginning — industry analysts predict the market to double in less than a decade. The efficiencies come with 100% robotic operation.".

Supply Chain 9

Supply Chain Venture Funding Industry Real Estate 9

Harvard Business Review

JULY 23, 2013

The film, produced by Coca Cola , features street scenes of people being kind and happy in well-known Cairo locations. One solution to this tension is to pursue what we call glocal advertising strategy — locally adapting a universally embraced core idea that will resonate in any market anywhere in the world.".

Brand 8

Brand Globalization Advertising Storytelling 8

Harvard Business Review

JUNE 5, 2013

Over the years, I''ve seen tough-as-nails CEOs abandon their normal prudence when dealing with China and its potentially vast market. It''s a dangerous trap, not just for the media companies that I know best but for any company trying to operate or expand in China. China Ethics Global business'

Magazine 8

Magazine Globalization Film Politics 8

Harvard Business Review

MAY 9, 2013

Meanwhile, V&S tracked the brief, moderated the entries, collected fan data, and reported it back to Harley. MoFilm, Poptent, and Tongal, for example, focus on video production for television and web films. Advertising Innovation Marketing' Harley fans loved it, the client loved it, and V&S crafted and produced it.

Advertising 10

Advertising Brand Innovation Creativity 10