Leadership Marketing System White Paper 
N2Growth Blog
NOVEMBER 26, 2018
This White Paper is excerpted and adapted from Ultra Leadership: Go Beyond Usual and Ordinary to Engage Others and Lead Real Change (Giuliano, Lioncrest, 2016). The problem is leadership on autopilot. The problem is leadership on autopilot. What is expected of leadership today? Rethinking Leadership.
Chart Your Course
APRIL 29, 2013
Your business is adding a new time-management system, which requires employees to log their hours on specific projects. Initially, it’s seen as a burden, however point out that the system will help workers and the business streamline its tasks and pinpoint areas that can be improved. Create a vision.
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Chart Your Course
OCTOBER 27, 2014
But eConsultancy’s 2013 Cross-Channel Marketing Report found that 70 percent of business owners feel acquisitions are definitely more expensive than retention. Subway sandwich shops offer a similar rewards program based on a points systems that corresponds with dollars spent per purchase.
Strategy Driven
APRIL 17, 2013
You probably didn’t answer, “How to implement effective marketing.” ” Marketing can sometimes slip through the cracks given the constant and pressing demands of sales, client service, and internal operations. Why is marketing important for your business? Writing is a key element of marketing.
Strategy Driven
MAY 2, 2012
A high performance work culture needs a system that makes sure that employee goals are aligned and everyone is focused on the right stuff. It is predicated on white papers and dialogue. What is a white paper?” A white paper is a three- to five-page paper that addresses the critical issue.
Harvard Business Review
SEPTEMBER 17, 2013
“Our current distribution system can’t reach the customers we need to reach to build a new business.”. What are the downsides of and obstacles to introducing a new product or targeting a new market? In a very real sense, the first job of leadership is to identify and overcome the costs of complacency. The solution?
Harvard Business Review
FEBRUARY 28, 2018
As a VP of sales and marketing for Becker-Birnbaum International, a global consumer products company, Aliyah knew she needed a talented marketing director to support her division’s portfolio of 34 products. Molly had been an 83% match, according to the algorithm.) “Tell me what interests you about this job.”
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