2011 Ethics Marketing Review 
LDRLB
AUGUST 2, 2011
First off, I am definitely not qualified to review a book on social media. So I’m approaching this review from the perspective of a business leader looking to learn more about how best to embark into online social networking endeavours. And UnMarketing: Stop Marketing. Start Engaging is well worth the read.
Women on Business
JANUARY 17, 2011
The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.
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Rich Gee Group
DECEMBER 27, 2010
I’d like you to think back to three major or difficult decisions you had to make over the past year and review how did you make them? Do you feel that you stayed true to your ethics and that your decision grew you as a leader in your organization? How can you communicate more effectively and efficiently in 2011?
Women on Business
JANUARY 4, 2011
By Maribeth Kuzmeski Are you looking to add new individuals to your team in 2011? The study was conducted by administering a standard psychological test that measures the tendency to feel guilt to 150 workers at a Fortune 500 firm and compared the results with their performance reviews. The findings?
Women on Business
DECEMBER 28, 2010
The recommendation from Harvard Business Review and Catalyst is for organizations to adopt formal sponsorship programs similar to IBM Europe. The study shows that men receive more sponsorship than women and this has a direct relationship to the number of men promoted to top positions.
Women on Business
DECEMBER 7, 2010
20 Best Marketing and Social Media Blogs by Women from Forbes Includes WomenOnBusiness.com Forbes.com published a list of the top 20 marketing and. Summer Giveaway from Women on Business Thanks to CSN for offering another giveaway to WomenonBusiness.com readers.
Women on Business
JANUARY 17, 2011
1 Comments 1 Women Entrepreneurs January 18th, 2011 at 5:42 pm Thanks for this post. Categories : Contests , Equality , Female Executives , Leadership Contact Sylvia Lafair, author of Dont Bring It To Work: Breaking the Family Patterns that Limit Success at sylvia@ceoptions.com.
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