Remove Book Value Remove Innovation Remove Leadership Remove Marketing
article thumbnail

Lessons The Avengers Can Teach About Leadership

Strategy Driven

With the upcoming release of Thor Dark World and amid the success of The Avengers blockbuster movies overall, there are excellent parallel leadership lessons that can be learned from these Marvel Comics superheroes. Books typically valued from $14.95 – $29.95 Book value is not guaranteed. About the Author.

article thumbnail

Recommended Resources – Look At More

Strategy Driven

Look at More : A Proven Approach to Innovation, Growth, and Change. About the Book. Look at More by Andy Stefanovich details a framework for unleashing an organization’s creativity to develop new products, build brands and audiences, and grow market share. Benefits of Using this Book. Book value is not guaranteed.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Silent Productivity and Profitability Pitfalls, part 6 of 7

Strategy Driven

Silent Killer #5: Suppressing Innovation. Thanks to the bureaucracy and lack of listening that exists in most companies today, we have created working environments that stifle the creativity, original thought, and innovation that make our human capital so valuable. The greatest enemy of innovation is modern management.

article thumbnail

Moving on from ROI to ROE, a Return on Empathy

Strategy Driven

However, innovations in the neurosciences to developments in social media have revealed that profitability should no longer be relegated to sales figures and profit margins alone. Control, one of the six core emotional needs I discuss in Empathetic Marketing , fuels our motivations in every aspect of our lives.

ROE 50
article thumbnail

The 7 Silent Business Killers

Strategy Driven

3 Innovation is DOA. You need to re-energize innovation-fast. Make innovation the number one goal in the company (read: big incentives for achieving innovation goals). Train everyone (and I do mean everyone) in the tools and techniques of innovation. Throw a challenge down for an annual innovation award.

Price 92
article thumbnail

Are you a social sales pacesetter? Or are you losing business to one?

Strategy Driven

THE SECRET: These big pacesetter corporations have discovered that by partnering with smaller, specialized companies they are able to obtain the critical skills they need to gain a competitive advantage – thus paving the way for innovation and increased market share. Books typically valued from $14.95 – $29.95

article thumbnail

The Big Picture of Business- Anniversaries Honor the Past and Build Support for the Future

Strategy Driven

In 1998, I advised the Disney corporation and reminded them that Walt Disney’s 100th birthday in 2001 would offer great marketing and positioning opportunities. Change is innovative. Apply thinking processes to be truly innovative. Books typically valued from $14.95 - $29.95 Book value is not guaranteed.