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How to Attract the Best Talent by Using SEO

Lead Change Blog

Are you a tech-savvy human resource manager? But the truth is that SEO is critical for the success of any modern business—and that includes recruiting and HR marketing firms. Your business probably has a business website complete with a career page on it. You must have heard about search engine optimisation.

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Be Different! The Key to Business and Career Success

Skip Prichard

The Key to Business and Career Success. There is one universal principle that determines the degree of success of all businesses: Be the preferred provider to your markets. It’s a provider that a customer or client favors in the purchase of a product or service versus its competition. ” -Stan Silverman.

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Trent Henry on Building Tomorrow’s Leaders

HR Digest

In an exclusive interview with HR Digest, Trent Henry, EY’s Chief Human Resources Officer (CHRO), shares key strategies driving EY’s commitment to diversity, innovation, employee well-being, and leadership development. Our focus on innovation in talent is what allows EY people to build meaningful careers with impact.

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Want to Cut Complexity? Kill Your Darlings.

In the CEO Afterlife

The strategy I’ve grown to love and count on over a 45-year career is do less, better. For companies without clout, competitive advantage can be realized by keeping things simple, by cutting out the complexity cancer that is crippling so many enterprises.

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Is Business a Combination of Sport and War?

In the CEO Afterlife

I’m going to admit at the outset that I was a strong proponent of Herzog’s concept for most of my career. As for sport, the game of market share was an easy way to track success. With only 100% available to the players of the market share game, you knew whether your play(s) made you a winner or a loser. But hold on for a moment.

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The Anguish of Complexity: A Reflection

In the CEO Afterlife

Thirty-five years ago at a ceremony in Vancouver, BC, I accepted AMA’s Marketer-of-the-Year Award on behalf of Nabob Foods. That night, I presented the marketing strategy that catapulted a regional brand to national leadership in Canada. This is the essence of sacrifice – a lesson that served me well for the rest of my career.

Brand 100
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Carey Pellock on HR Leadership for A Better World

HR Digest

It’s essential for high-tech companies to maintain their competitive advantage, but how we’ve handled that change has been one of the pillars of our success over the past four years. And so, it became a differential – a competitive advantage in a highly competitive talent environment. . What’s next for Neustar?