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Corporate Purpose: Monumental Change Starts With Your Leadership

CO2

After all, your business’s future success depends not only on the health and longevity of the community in which you operate — but also on the health of our entire world. Had they set out simply to make a profit, Apple likely wouldn’t be the revolutionary technology leader it is today. greater revenue growth 34.7%

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Corporate Purpose: Monumental Change Starts With Your Leadership

CO2

After all, your business’s future success depends not only on the health and longevity of the community in which you operate — but also on the health of our entire world. Had they set out simply to make a profit, Apple likely wouldn’t be the revolutionary technology leader it is today. higher operating profitability.

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Seeing the “And” in Others

Persuasive Powerhouse

Since I work with technology execs, I constantly hear people promote the stereotype that technically brilliant people cannot lead. Mary Jo Asmus A former executive in a Fortune 100 company, I own and operate a leadership solutions firm called Aspire Collaborative Services. Seeing “and&# can help.

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Three Cases of Better Corporate Philanthropy

Harvard Business Review

The Nike Foundation also leans on its expertise in innovation and scale to find solutions to poverty, while keeping its operations separate from the business. Day says, "we have been able to use the best of our Nike DNA, but have the freedom to operate as an independent force for change in the development sector.

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The Guru's Guide to Creating Thought Leadership

Harvard Business Review

Zeitgeist, German for "spirit of the time," is the complex interplay of economic, technological, political, and social forces that can determine which ideas will flop and which will fly in a particular moment. Read widely and systematically scan sources, from new consulting reports to business headlines, to discern the zeitgeist.

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What Business Schools Don???t Get About MOOCs

Harvard Business Review

The company simply straddled the two channels, without creating any operating linkages across them. The B&N precedent raises the question of whether business schoolseven elite onescan afford to maintain a business-as-usual approach to their traditional core operations. They say yes; I say no..

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B2B Salespeople Can Survive If They Reimagine Their Roles

Harvard Business Review

“Death of a B2B Salesman,” a new report from Forrester Research , lends urgency to the need for companies to rethink and radically transform their sales models by incorporating digital media into their processes. The moral: Do not act rashly. Reimagine, retrain, and redeploy your sales people.

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