Discount Ethics Marketing Project 
Women on Business
JANUARY 17, 2011
The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.
Women on Business
DECEMBER 28, 2010
o Take on high profile projects. Let others know within the organization that you are seeking a sponsor. Your mentor might be able to help identify and facilitate this. Create visibility and credibility for yourself in the organization. o Make sure your position has P&L responsibility. Identify your value proposition.
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Women on Business
DECEMBER 15, 2010
One of my solutions includes cutting and pasting it from an old email or document, which means adding time on to completing an email, project, etc. But because it’s for convenience, it’s really not ideal for lengthy projects, marathon typing, and other assignments. Ctrl V has now become the magic command for pasting my MIA character.
Women on Business
JANUARY 3, 2011
All participants who provide an email address will receive synopsis of what women are saying, at the end of the project. “Dear Diary&# is a questionnaire designed specifically for women to gather feedback on their thoughts around achievement, fulfillment and relationships, past, present and future.
Women on Business
JANUARY 3, 2011
In the past two years, I have used several interns and find them invaluable for getting those pesky details of projects done. Sometimes it is for school credit, other times it’s just for building a resume. I have paid some, but not all. Here are my guidelines: Identify a specific job or two that an intern might do.
Rich Gee Group
JANUARY 10, 2011
Liquor of the week - slightly discount something obscure each week and sell at the counter. In Corporate — If you have an idea for a new project at work, run it by some people you trust — talk to mentors outside of your company. It would give people a reason to try new things. You know if there is a college near by. You get the idea.
Women on Business
DECEMBER 14, 2010
But getting a book to market and then publicizing it is no easy task; especially with no extra money to support this venture. Consider the methods that Megan Megale used to get in touch with the people she knew would support her daughter’s remarkable project. Book sales have contributed more than $600,000 to these charities.
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