Harvard Business Review

JANUARY 9, 2017

Facebook created a PR firestorm last summer when reporters discovered a human “editorial team” – rather than just unbiased algorithms – selecting stories for its trending topics section. Just how artificial is Artificial Intelligence? We need to think seriously about the human labor in the loop driving AI.

Content 8

Content Trends Media Advertising 8

Harvard Business Review

MARCH 22, 2017

Is it more imagination or innovation? In a fragmented media and social landscape, marketers can no longer reach their goals for awareness and reputation just through paid media and PR. The changes happening in consumer behavior, technology, and media are redefining the nature of creativity in marketing.

Creativity 14

Creativity Marketing Agility Budgeting 14

Harvard Business Review

JUNE 21, 2012

Thus, at this point, it is unable to develop and innovate the sort of software that could realize the full potential for customer advocacy and engagement on its platform. Needed: A Customer Advocacy Apps Exchange. That said, two major challenges exist: Facebook is a platform, with just a few thousand employees.

Real Estate 9

Real Estate Conference Software Content 9

Harvard Business Review

MARCH 24, 2015

Critics from the left have noted that corporations already have too much influence on our political system, and that encouraging these unelected corporate titans to use their ever larger megaphones only further erodes our democracy. But CEO activism is a different animal. This is to do one thing: use our national footprint and scale for good.”

CEO 8

CEO Policies Politics Rogers 8

Harvard Business Review

MARCH 25, 2016

” With changes happening so quickly from so many directions – competition, regulation, technology, talent, customer behavior – it’s easy for one’s story to become generic or outdated. Most PR firms with messaging and communication plans. ” It’s not enough any more to say “we make widgets.”

How To 8

How To Brand Retail PR 8

Ask Atma

MAY 5, 2012

As technology-satellites, cellular networks, etc…- made the transmission and reception nearly instantaneously, this float collapsed. Today, technologies such as social media, smart phones, high-speed data mining, ubiquitously networked electronic devices, etc… have precipitated the collapse of the customer feedback float.

Business Model 93

Business Model Ries Agility Entrepreneur 93

Harvard Business Review

OCTOBER 15, 2012

But thanks to social and mobile technologies, consumers are now "hyper-connected and super-empowered," to use Thomas Friedman's memorable phrase. We normally think of insurgency in a political context, but today's digital technologies are creating a similar dynamic in business. What does this mean for leaders?

Brand 15

Brand PR Strategy Politics 15

Strategy Driven

MARCH 28, 2016

It took years for Apple to gain traction despite offering what critics consider to be a superior operating system. Even under optimum conditions, an instant sale is not possible for a complex, enterprise-based system. And that means marginal products can outsell superior ones — just look at Microsoft vs. Apple. And launch.

Productivity 50

Productivity Products Marketing Strategy Budgeting 50

Harvard Business Review

MAY 16, 2017

Joining the fray are 162 technology companies, whose lawyers collectively filed an amicus brief to both courts. Refugees’ reliance on these platforms demonstrates what tech companies often profess: that innovation can empower people to improve their lives and society. Already the U.S.

Company 8

Company Skills Travel Crisis 8