Loyalty and Wireless - Leadership Digital

Former Verizon Wireless CEO Teaches Leadership Lessons In New Book

Eric Jacobson

MAY 13, 2011

Former Verizon Wireless CEO Denny F. Trust and loyalty then grows. Strigl offers a revealing insight into how he led the company in his new book, Managers, can you hear me now? -- co-authored by Frank Swiatek. When pride builds, so does confidence. With confidence comes the desire to do even better.

Wireless

Wireless CEO Books Open-book

Simple Rules for Sustainable Business Growth

Skip Prichard

OCTOBER 20, 2020

What are some ways to generate customer loyalty to encourage predictable revenue streams? Monthly recurring revenue, loyalty programs, and membership programs, for example, tie customers to companies. do this through their phone and wireless sales. Loyalty programs create predictable revenue streams. ” -Ruth King.

Loyalty

Loyalty Long-term Bottom-up Proposal

Competitive Advantage from the Bottom of the Pyramid

LDRLB

SEPTEMBER 12, 2013

The services are provided via agents with wireless tablets who travel to remote regions in mobile vans. There are some excellent business & corporate strategy examples of companies implementing the BoP model. Sevamob provides healthcare and advisory solutions to the BoP masses in Northern India. At the other end of the spectrum is LG.

Competitive Advantage

Competitive Advantage Prahalad Blue Ocean Strategy Glocalization

How the Rapid Growth of Ecommerce Is Driving Changes in Logistics and Transportation Management

Strategy Driven

JULY 8, 2019

Smart devices and wireless connections are now nearly everywhere and have already contributed immensely to the growth of the e-commerce industry. To maintain customer loyalty and stand out from the crowd, most e-commerce companies are continually trying to offer cheaper and faster shipping or easier returns.

Transportation

Transportation Parcell Supply Chain Management

How Customer Service Can Turn Angry Customers into Loyal Ones

Harvard Business Review

JANUARY 16, 2018

Using data from Twitter (where one of us works), we designed an experiment to study customer service interactions in two industries that generate a significant number of customer service complaints: airlines and wireless carriers. We offered a similar exercise for wireless service customers. from March 2015 to April 2016.

Wireless

Wireless Airlines Brand Loyalty

A celebration of consistency. A legacy of insight.

Strategy Driven

MARCH 19, 2012

If you’re old enough to have been in the working world 20 years ago, you have seen many evolutions: cell phone, computer, laptop, software, internet, email, wireless connection, the rise and fall of CompuServe and AOL, car phones (remember them?) Stay tuned – and thank you for your loyalty. and the rise of China to name a few.

Wireless

Wireless Loyalty Customer Loyalty Seminar

Shopping Carts Will Track Consumers' Every Move

Harvard Business Review

DECEMBER 9, 2011

All that's required is a quick swipe of a loyalty card on a display, positioned beside the shopping cart's handle. It's entirely probable that as smart phones become increasingly integrated into our daily lives, wireless advertising will link directly to the shopping data.

Retail

Retail Wireless Advertising Price

The Potential of Geolocation for Revolutionizing Retail

Harvard Business Review

NOVEMBER 13, 2015

Other reasons to use a retailer’s app might include privileged discounts on purchases, convenient payment capabilities, additional loyalty program incentives or the ability to simply summon a sales assistant for help from one’s phone.

Retail

Retail Customer Intimacy Loyalty Real Estate

Retailers Turn to "Soft Surveillance" to Fight Customer Anonymity

Harvard Business Review

AUGUST 28, 2012

For example, Tesco uses vast data sets culled from decades of customers' Clubcard use to make pricing decisions, influence shoppers to buy specific items, and build loyalty. Can anything be learned about shoppers who don't carry loyalty cards? But that approach doesn't tell a firm about a new or transient customer. Casual browsers?

Retail

Retail Wireless Loyalty Chemicals

Your Company Should Be Helping Customers on Social

Harvard Business Review

JULY 15, 2015

And one wireless carrier looked at customers’ social media complaints about poor service to predict churn. To build loyalty with and attract new customers, start thinking about how to surprise and delight your customers. Employees knew to flag these “at risk” customers and reach out proactively to resolve issues.

CRM

CRM Company Airlines Guidelines

Don't Criminalize Test-Driving Your Competitors

Harvard Business Review

JUNE 21, 2011

Invest in paying for dummy or shadow service accounts, such as wireless or entertainment subscriptions, even insurance policies. Backed up by concrete actions such as these, you can establish a culture where trying competitive products is not seen as the height of treason, but as loyalty.

Software

Software Wireless B2B Library

How Location Analytics Will Transform Retail

Harvard Business Review

MARCH 12, 2014

With leading companies such as American Apparel, Bloomingdale’s, Verizon Wireless, Swatch, and London City Airport already onboard with location analytics, it will become commonplace in venues — especially for major brands — over the next several years and a major competitive gap for those that don’t adopt the practice.

Retail

Retail Customer Intimacy Apparel Wireless

Enhancing Customer Insights with Public Location Data

Harvard Business Review

JUNE 12, 2018

Beacons are battery-powered wireless sensors installed in retail stores or event venues that detect nearby consumers who have opted in to alerts through Bluetooth or other technologies and that relay information to consumers’ mobile devices. This can help increase short-term sales as well as build long-term brand loyalty.

Short-term

Short-term Brand Long-term Media

Rethink the Value of Each Customer for Efficient Growth

Women on Business

MARCH 18, 2013

Think about the fierce loyalty – and value – of an Apple, Patagonia, Amazon, Zappos or Dunkin Donuts customer. How can you reach them, communicate with them and sustain their loyalty? Prior to her work in digital media, Elizabeth worked on traditional media campaigns for Toyota, AT&T Wireless, and AstraZeneca.

Efficiency

Efficiency PR ROI Loyalty

Leadership Digital

Former Verizon Wireless CEO Teaches Leadership Lessons In New Book

Simple Rules for Sustainable Business Growth

Trending Sources

Competitive Advantage from the Bottom of the Pyramid

How the Rapid Growth of Ecommerce Is Driving Changes in Logistics and Transportation Management

How Customer Service Can Turn Angry Customers into Loyal Ones

A celebration of consistency. A legacy of insight.

Shopping Carts Will Track Consumers' Every Move

The Potential of Geolocation for Revolutionizing Retail

Retailers Turn to "Soft Surveillance" to Fight Customer Anonymity

Your Company Should Be Helping Customers on Social

Don't Criminalize Test-Driving Your Competitors

How Location Analytics Will Transform Retail

Enhancing Customer Insights with Public Location Data

Rethink the Value of Each Customer for Efficient Growth

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