Women on Business
JUNE 19, 2011
Following is an edited excerpt from my latest book, Content Marketing for Dummies , which teaches individuals and business owners how to create and publish online content that can help you reach your goals. Content can help you build your business, your brand, and your career. By publishing content, you can put yourself on the map.
Strategy Driven
MAY 12, 2023
Every association needs to have a strong presence online so that they can be easy to find by their target market. These include: Referrals Member reviews Discounted fees Free access to content and events In terms of retention, you need to make sure that your members are getting a good service for their money.
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Women on Business
JANUARY 17, 2011
The same principles apply to e-marketing: before rolling out a campaign to a large audience, test it on a small one. How does their e-marketing supplement their traditional marketing? Create a Benchmark Traditional direct marketing always uses a control piece as the benchmark, generally with an A/B split test.
Strategy Driven
NOVEMBER 2, 2023
In today’s competitive job market, it can be difficult for small businesses to retain valuable employees. Invest in Professional Development Employees want opportunities to gain new skills, take on greater responsibilities, and advance their careers. Supporting their growth shows you value staff and want to see them succeed.
Rich Gee Group
JANUARY 10, 2011
home about rich our team news our fans services executive coach business coach speaking inspire media knowledge books affiliates contact Rich Gee Group 203.500.2421 The Best Way To Grow Your Business & Career. Liquor of the week - slightly discount something obscure each week and sell at the counter. Ask someone. That’s it.
Women on Business
DECEMBER 28, 2010
Mentoring is defined as career advice and guidance and sponsorship is advocacy. High performing women need to take control of their own career advancement. Communicate your intention to advance your career. Here’s the bottom line: you need to take control of your career. They need to advocate for an advocate or sponsor.
The Horizons Tracker
NOVEMBER 16, 2021
Although university attendance has risen considerably in much of the developed world, there remain obvious advantages to providing viable alternatives that afford students a good career. Unfortunately, research from Harvard highlights how unsatisfactory the careers of those educated via alternative routes often are. Evidence of skills.
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